What’s it like navigating the bustling Nashville rental market in 2024? In this episode of Rooms with Ronald, host Ronald Harrington chats with Catherine Spear, Director of Enterprise Sales at Apartment IQ, who shares her recent, firsthand experience helping her boyfriend find an apartment in Music City.

From communication hiccups to the role of technology, Catherine offers unique insights into the tenant experience that every leasing professional should hear.

This episode explores the critical role of customer service during tours, the value of effective follow-ups, and how the leasing process can make or break a tenant's first impression.
Catherine’s story highlights the importance of combining tech tools with personal touches to create a standout leasing experience. Wherever you lease apartments, this conversation is packed with takeaways that can transform your approach to leasing and customer service.

What’s Covered in This Episode
-Why communication and follow-ups are essential during the leasing process.
-The impact of customer service during apartment tours.
-How the move-in process sets the tone for the entire residency experience.
-How technology can enhance, rather than replace, personal interactions in leasing.

If you’re in the leasing industry or apartment hunting yourself, this episode is for you.

Hit play, take notes, and don’t forget to like, subscribe @MultifamilyMediaNetwork on YouTube or Rooms with Ronald (Spotify or Apple Podcasts), and share with your network. Let’s elevate the tenant experience together!

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