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Mallory Merrill
SaaS Academy: The Art & Science of SaaS DevelopmentEpisodes
Mallory Merrill
SaaS Academy: The Art & Science of SaaS Development
A weekly Business podcast
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What do you do when your mentor tells you in the nicest, most Canadian way possible that your business sucks? When you’re making no headway, even though you’re hustling so hard you’re never at home and your girlfriend calls you the ghost of dir
For people who eat, sleep, and breathe Silicon Valley, it’s easy to acquire a valley-centric viewpoint. But as a recent guest on our podcast reminded us, “intelligence and expertise do not have a zip code.” Priyanka Sharma is the Director of Al
How do you scale up? Kyle Racki, CEO of Proposify, a software-as-a-service company has lived through this scenario, and brought his hard-won experience to my podcast recently. “Simply adding people to a product team doesn't help,” said Racki.
E-commerce sites live and die by their software. So what happens when you need to update it? It’s a lot like upgrading a plane while it is still flying. This is what Overstock.com does every two weeks according to Michael Finger, Overstock’s Di
It’s not that I don’t trust you but... For me to believe you, I need to see social proof. And not just any social proof will do. I’m looking for expert advice. That’s what Tom Stockham, CEO of ExpertVoice, has created for hundreds of thousands
Humans are always looking for the path with the least amount of friction. It’s just how we’re wired. And the same goes for products and apps we use. We want things to feel intuitive, natural, and smooth. Chuck Elias is the CEO & Co-founder at S
A pen and paper may be the most important tech in your product development toolbox. That’s one of the insights I learned when I recently spoke with Robison Rogers, Product Manager over Weave's Messaging Services, a communication platform servin
Is programmatic advertising right for your company? We asked Jordan Bentley, founder of Clear RTB, a platform for advertisers, agencies, and media publishers that aims to streamline marketing and give advertising power back to businesses. Progr
If you’re developing SaaS products, you may be doing it wrong, according to Toby Scammell, founder of Womply.com. Womply serves more than 150,000 small businesses around the country with reputation management, marketing automation, business int
It’s a simple formula: Better processes + leveraging available data = better sales results. But where is the roadmap to get there? Scott Smith is the CEO at Launch Leads where they help companies scale faster and efficiently through the use of
If you own commercial real estate, have you ever wanted your properties to have a “check engine” light to warn you before trouble happens? Just like owning a car, forgetting or neglecting to build maintenance and management can lead to disaster
Lendio has made Utah's “best companies to work for” list for four consecutive years and has earned a stacks of other awards for growth services and company culture. So what’s the secret? It’s teamwork. CEO Brock Blake boils down Lendio’s formul
How do you know if you should be an employee or an entrepreneur? What are the steps entrepreneurs need to take to avoid disaster. Whom should they hire? Christopher Schlierman found of two startups Rentie and Nihlo answers these questions and
We had a great conversation about SaaS marketing tips with Duane Brown, Founder and Head of Strategy of Take Some Risk. His firm helps eCommerce, SaaS and technology brands create, manage and scale profitable PPC through conversion rate optimi
You want your customers to be saying great things about you, right? Whether you’re a huge company or a small-sized startup, if you’re not paying attention to your customer’s happiness, you are missing out on a huge piece of data that can help y
It’s the eternal struggle. No matter what you seem to do, or how well oiled the machine is, getting business and technology teams to see eye to eye and agree on something is like pulling teeth. One always seems to have these grandiose visions o
How Design Sprints Can Help Save You Time and Money Regardless of Your Industry w/ Stephen Henderson
We all want to save time and money. So how would you like to know if your latest idea for a product is a good one before investing your precious resources in a gamble? Stephen Henderson is a Software Product Manager at Cricut where they use
LinkedIn provides one of the hottest ways for B2B companies to advertise. LinkedIn users are captivated professionals, often times in powerful positions. So, what are the best tips to leverage this marketing opportunity for your SaaS product? W
UX/UI profoundly impacts any SaaS product. Users that enjoy using an application, ultimately utilize the tool over and over again, and drive customers back to the developer. On the other side of the coin, no matter how great the functionality i
If you’re in the SaaS community, you know how hard it can be. And rewarding. And tiring. And exciting. If you’re in the SaaS community, you’re going to love SaaS Academy. SaaS Academy is an up and coming podcast hosted by Mallory Merrill. Mall
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