How To Use Podcasts for Business Development with Scott Ingram #318

In this episode Scott shares ways you can grow authority, influence, and trust that attracts new business through  podcasting.  We're going to learn how to use podcasts for business development. 

This is a great topic because I believe that podcasting is the easiest way to become a  thought leader with content that reaches your ideal buyers and grows your business. This is what my new podcasting agency, Habanero Media is all about. When it comes to business development, trust is the tallest hurdle. With steep competition and a plethora of online choices, it’s often easier to choose nothing. When clients trust you have their best interest at heart and accept your council. When you’re an authority and influencer, buyers know you’re the right choice for their company. Podcasts build trust at Habanero Media