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SEO with Mrs GhostEpisodes
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Core Web Vitals will be a ranking factor from Spring 2021. Here's how to prepare and what you can do now on your website to get better UX. Izzi Smith from Ryte (featured snippets queen) joins me on the show to cover the three areas: Largest Co
Google My Business (GMB) and local SEO is heavily intertwined! Claire Carlile, a pro in the field with this particular interest, joins me on the show as we discuss top tips and unmissable advice for SMEs who offer a local service or have a bric
Content creation is so much more than just researching keywords. This episode discusses sub topics and intent in greater depth, specifically covering entity search. Dan Taylor joins me as guest on this episode and he has plenty of examples to s
EAT; expertise, authority, trust. How to grow your visibility by proving to Google that you’re a credible site with an authority in your field. A deepdive into the myths of Google’s recent algorithm updates and tips to growing your traffic with
There isn’t much info on image search, especially when it comes to that image tab. Here’s a discussion with Roxana Stingu, SEO at Alamy, a mammoth photo website, encouraging you to experiment and making use of the potential that’s out there for
There isn’t much info on image search, especially when it comes to that image tab. Here’s a discussion with Roxana Stingu, SEO at Alamy, a mammoth photo website, encouraging you to experiment and making use of the potential that’s out there for
This episode covers entity content creation that’s automated and how to use ‘query deserves freshness’ for better rankings. Simon (ex- Zoopla and Mail Online) also shares an SEO tactic he calls moating; where your site is the castle and other s
This episode covers two topics with expert Hannah Butcher. Firstly we have an open chat about stress factors in SEO and discuss the common themes found via her research. Then, she shares core counselling skills that are helpful to use in order
One of my favourite topics is creating great content that ranks well on Google. This episode discusses how you can create valuable content that gains links and rankings, and ultimately traffic, via step by step. Find out what tools you can use
Since the pandemic, there are clear changes in user behaviour and therefore implications on the search engine optimisation *SEO* industry. I’m joined by senior SEO strategist at Cancer Research UK, JC Connington, to discuss COVID19 effects on t
Since the pandemic, there are clear changes in user behaviour and therefore implications on the search engine optimisation *SEO* industry. I’m joined by senior SEO strategist at Cancer Research UK, JC Connington, to discuss COVID19 effects on t
This episode covers data myths and I’m joined by Arnout Hellemans, King of data. We discuss the absurdity of how one company got rid of their email marketing team because email wasn’t bringing traffic. When in fact their Google Analytics was in
This episode covers data myths and I’m joined by Arnout Hellemans, King of data. We discuss the absurdity of how one company got rid of their email marketing team because email wasn’t bringing traffic. When in fact their Google Analytics was in
What's the difference between optimising for a big brand than it is for a smaller site? Join myself and Juliette, ex-eBay and gambling industry, as we discuss SEO for different sizes of websites. From technical considerations to focuses dependa
Although a career move is the last thing on your mind right now because of the Coronavirus update, it shouldn’t be. NOW is the time to act and take steps to building your case for why you’re the best candidate for your dream SEO job. I’m joine
I'm joined by pro SEO and content creator Carolyn Lyden who has herself started a business. Find out what the fundamentals of a website are and how to get the best chance of showing up on Google for your services or products. We cover all thin
I'm joined by pro SEO and content creator Carolyn Lyden who has herself started a business. Find out what the fundamentals of a website are and how to get the best chance of showing up on Google for your services or products. We cover all thin
Richard Keenan-Heard, Head of SEO at Trainline, knows more than a thing or two about structured data and getting into that ‘position 0’ and featured snippets. In this episode we chat about how to implement it, what tools to use and how to troub
Richard Keenan-Heard, Head of SEO at Trainline, knows more than a thing or two about structured data and getting into that ‘position 0’ and featured snippets. In this episode we chat about how to implement it, what tools to use and how to troub
In this episode, I’m joined by Aleyda Solis, the international **superstar** SEO consultant to talk about her research and experimentations with video optimisation for her channel called Crawling Mondays. From tools to help you create better (
In this episode, I’m joined by Aleyda Solis, the international **superstar** SEO consultant to talk about her research and experimentations with video optimisation for her channel called Crawling Mondays. From tools to help you create better (
A great episode on link building from the coolest guy in SEO, Kris Reid. From content creation and relevancy to guest posting when you’re just starting out, this episode is a great one if you’re looking to build contextual, relevant and authori
Google for Jobs is the topic for this episode. Learn all about what you need to do to start appearing on Google’s top page and featured ‘listings’. Top tips alongside stats show that there’s loads of potential if you’re in the recruiting indust
Google for Jobs is the topic for this episode. Learn all about what you need to do to start appearing on Google’s top page and featured ‘listings’. Top tips alongside stats show that there’s loads of potential if you’re in the recruiting indust
Starting with what changes we have already seen recently in SEO, we quickly jump into discussing upcoming changes and what to expect in 2020. Listen to the episode if you’re interested in knowing where to focus your time on and why certain elem
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