We all like a good love story, even us guys if it's got some action in it.  God made us to love.  God is love, and the two great commandments are about loving God and our neighbor.  And love is about relating to others.  We all look for certain things in our relationships: to be understood, to be on equal footing, to have needs met, loyalty, et al.  In becoming a man, a human being, Jesus exemplified all of these aspects of a loving relationship.  And He still does