Episode from the podcastShopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs

How a Beauty Subscription Box Launched Through Facebook Groups

Released Tuesday, 17th September 2019
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Bili Balogun always loved beauty and experimenting with new products, so much so that she started her own beauty subscription box months after graduating from college in 2017. 

Bootstrapping with only $200, Bili launched Tribe Beauty Box and grew the business to over $300,000 in sales in 16 months.   

In this episode of Shopify Masters, you'll hear from Bili Balogun of Tribe Beauty Box on how to collaborate with brands, build relationships with subscribers, and launch a business through other Facebook groups. 

For more about Tribe Beauty Box and the show notes: https://www.shopify.com/blog/tribe-beauty-box

Tune in to learn

  • What it means to use your disadvantages as your advantages
  • How do you know when to move from research and planning phase to execution
  • How they tripled their Facebook group numbers with a giveaway

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51m 35s
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