Do you have to be a Kansas fan to work for CoSIDA? No, but the path for Beau to get to The Association ran through Lawrence working with Hall of Fame coaches and others as he details his creative journey. Follow us on social media @sportsinfocast.Thank you to our Patreon members: Eric Gibson, Tyler Stotsky, and Roger HorneFollow Beau on Twitter: @beau_whiteSign up for our newsletter: SIDcast.substack.com Special Guest: Beau White.