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Episodes of Small Business Marketing
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Almost everyone is on Facebook, whether we like to admit that or not! If you have a business & you have a Facebook presence, it's important to think carefully about how you run your ad campaigns leading up to the holiday season. In this podca
Today's topic is Lead Magnets & just like the name suggests, we're attracting leads. We've all seen Lead Magnets, but did you realize what they were & how they worked? Today, we teach you how to build your own Lead Magnets & ultimately, how t
Social media ads are in abundance these days. While we ignore most of them, we do stop to look at some.So what's the difference between those that we look at & those that we don't?Today we talk about content type.. Videos, Photos, Gifs & Mo
Today we're explaining what a sales funnel is, why they are important & how to make them work for you! If you already make your own ads on social media streams, you're half way there. The next step is drawing your customers & prospects into y
Everyone likes to say things like "radio is dead", but is it? Statistics will show you that in fact, radio is still very alive. The key to using radio to promote your small business is doing it right. In this podcast we discuss a few key way
Why do customers shop at your business?Brand loyalty is no small subject, however getting started with brand awareness & building that loyalty doesn't have to be difficult. In this podcast we talk about where to begin, how to be authentic & h
Businesses come & go, so do business owners.I was approached to market a Pizza Place online by a client who just purchased the business. I quickly realized that there was a lot of digital properties already & my client didn't realize that no
Most people know how to make a social media post or ad. The problem is that there are already lots of ads online, many of them from your competition. Another way of branding yourself is by creating your own PR, in other words, putting yoursel
Once your Instagram account is set up, the next step is making effective posts that bring your response. We discuss photo editing using Insta's amazing tool set, how to tag people for more response, using hashtags to make your posts more searc
In this podcast, we dip our toes into Instagram marketing! If you're new to Instagram or you've never experienced doing business and/or advertising on the platform, this is a perfect introduction on how to get started.As mentioned in the podc
Ever wonder why some ads or posts get response? Words mean everything. We talk about how to start writing posts, making headlines that work, what not to write & how your words along with the right image or video can be the difference between
You're a small business & it's time to start your online campaign. We talk about getting organized, things to consider first & how to make a roadmap to success. Marketing your own business doesn't have to be difficult, let's get started!For
You're ready to begin your online campaign, but have you taken the time to get yourself organized first? People are attracted to what they know, if you can promote who you are with absolute clarity, you will be more effective. We take a deep
You have a small business & perhaps you already have some online content. We cover the 3 main things you should do if you're going to get serious about starting your online campaign. It's not very difficult but you need to get organized first
In this episode we set the table for this podcast. Starting with an introduction to your host, we also explain what this podcast will cover & how it can help you promote your small business online, inside your busy schedule.For more info: ww
If you listen to this podcast, you probably already know what The Business of Cannabis is all about as well. Jay Rosenthal, Co-Founder of "B of C" joined me to talk about his start up & what it's been like to crack into the cannabis media scen
In life, most of us will never step onto a stage as large as a Miss Universe pageant. Alyssa Boston is Miss Universe Canada & took to the stage wearing a cannabis inspired dress, not because she consumes cannabis but because she believes in l
Today's podcast is brought to you by Cannabis Science Podcast!In humans, cannabis has long been known to be effective at relieving a variety of different conditions. But what happens in the case of our animal companions, does it work for them
This podcast was provided by Cannabis Update!Often polarizing, never shy, Jodie Emery joined me for today's conversation to talk about her past, present & future. I hope that you discover a side to Jodie that you haven't seen before, she see
Kirk and Trevor discuss PTSD with Dr. Mike Hart founder of ReadyToGo Clinic. Dr. Hart talks about how PTSD, migraines, IBS and some other conditions are due at least in part to an endocannabinoid deficiency. That means cannabis is an obvious tr
Skkrrtt! W/Unity Marguerite S1E8 Tim and Nic return to talk Hype men, and hip hop trends. Then Unity Marguerite of The Village Bloomery in Vancouver joins Nic to talk Cannabis retail.
Today's podcast is by Cannabis Update who speaks w seasoned grower Travis Lane. Travis comes from legacy market but has blazed a path into the complicated world of legal cannabis & consults others on how to take that step as well. Travis was
The narrative around cannabis is shifting, and while it’s spreading like wildfire through North America, the rest of the world is playing catch up at varying degrees.This episode our favourite - and only - Sessions facilitator, Tiyana Matliovs
There is a lot of competition in the matured cannabis markets, while most new markets will eventually reach saturation and increased competition. How can a dispensary stand out in such a crowded market? Our guest is Randa Shahin Larkin, Co-Foun
Showdown at The Big house with Blue and Paul Pedersen S1E6 On a very special Flower Hour Podcast, Nic is joined by Paul Pedersen CEO of Nextleaf Solutions and Craig Wiggins of The Cannalysts' to talk about extraction, legalization 2.0, and flex
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