898: Susan McPherson, Corporate Responsibility Expert

Released Wednesday, 12th June 2019
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"There’s so many ethical questions and, you know, we're seeing this being being discussed at the top of all sorts of social platforms now, right? And then, you know, The New York Times this past weekend did that, you know, did their annual study showing what you know CEO compensation is as compared to the lowest paid workers, and it's atrocious."

Is it possible for the business world, which is often characterized as being greedy, to care deeply about and act with social responsibility? Today's guest believes yes. And in today's world, she says, where consumers are looking to support corporations who specifically champion diversity and inclusion and philanthropy, it’s more important than ever for businesses to consider actively being part of the solution and forces of good in the world.

We have the great pleasure of inviting Susan McPherson on the show. She is a corporate responsibility expert who's worked with major brands like Kate Spade, Dell, Tiffany, J.C. Penney, and many more through her consulting company, McPherson Strategies. Through her work, she helps her clients create real change in the world and improve their businesses. At the same time. She's also an Angel investor who invests in women owned businesses, and she's a highly sought after speaker. Her articles and interviews have appeared in Forbes, The Cut, Harvard Business Review.

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Length
39m 42s
Explicit
No

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