Whenever you think of major cities in North America, they all have a vibe - NYC is legendary for Wall Street, San Francisco for Tech and LA for Hollywood.

But over the last 25 years, one firm has blended the best of all 3 worlds: UpFront Ventures. Upfront is LA’s largest venture firm and has invested over $2B in startups across notable winners like Bird, Ring, thredUP, TrueCar and GOAT.

This week I chatted with Kara Nortman, Co-Managing Partner of Upfront. Kara’s cool - she had a lot of unique insights on the state of venture and sports. A topic we nerded out on given Kara is one of the Co-Owners of Angel City, LA’s professional womens soccer team alongside her friends Natalie Portman, Julie Uhrman and Alexis Ohanian.

Tune into this one if you’re into the crossover between sports, leadership lessons and tech. I learned a lot from Kara in this conversation.