Amilya Antonetti is a strategic advisor, one of the most sought after human behavior experts, and the CEO of The Genius Institute. In the early 90s, she reached popularity when she founded Soapworks (™) after discovering mold and the effects cleaning products had on her son. Amilya later sold that company, and it became Green Works, a division owned by Clorox. She founded her first company and age 17, sold it by the time she was 19, and was the creator of a dozen other businesses after that. Because of her success, others, including celebrities and athletes, began to request assistance in strategizing their businesses. During Amilya's journey, she started to study people and their behaviors, which led to the Genius Key's creation. In this episode, we unpack what this is all about. We dive into her journey, human behavior, how both corporations and employees can benefit, and how relationships can evolve using the Genius Key tools. We talk about giving and receiving and how it relates to the infinity loop. There is so much good stuff packed in this episode, and we still managed to squeeze in the rapid-fire questions. Karen Gray visits us in this episode, as well. Be sure to catch her story in episode 81. Welcome to episode 84.

You can learn more about the Amilya and the Genius Key by visiting https://geniuskey.com/ and https://amilya.com/.

For a transcript of this episode, go to www.startergirlz.com.