Testimonial Hero
State of Customer Storytelling
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Testimonial Hero
State of Customer StorytellingEpisodes
Testimonial Hero
State of Customer Storytelling
1 person rated this podcast
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Episodes of State of Customer Storytelling
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In this episode of the State of Customer Storytelling podcast, DailyPay Director of Client Advocacy Maria Braune shares how to truly listen to your customers and get the best testimonials possible. Hear why relationship-building is all about li
In this episode of the State of Customer Storytelling podcast, Chief Outsiders Partner and CMO Jeff Loeb shares how to gather customer insights and share them with the rest of your team. Hear the best ways to capture customer insights, intervie
In this episode of the State of Customer Storytelling podcast, Airtable Customer Marketing Programs lead Valeria Gomez shares how to show love to your customers the way you want them to show love to your company. Hear how to build relationships
In this episode of the State of Customer Storytelling podcast, Enable Us Chief Marketing Officer Cece Lee and Chief Customer Officer Lynn Pietryga share how to set a strategy for your customer content program. Hear how to make sure your custome
In this episode of the State of Customer Storytelling podcast, the Founder of grwth.co, Mosheh Poltorak, joins to talk about what is needed when starting a customer marketing program. Customer marketing is not a one-size-fits-all thing. As Mosh
In this episode of the State of Customer Storytelling podcast, Mike Jeffs, Customer Marketing Director at Mavenlink (which is now part of Kantata), talks about cross-functional customer marketing and case deflection.Mike explains that informati
In this episode of the State of Customer Storytelling podcast, Ari Hoffman, Global Director of Customer Advocacy at Crowdvocate, talks about the art of making friends for a living.Not originally from a marketing background, Ari offers a fresh p
In this episode of the State of Customer Storytelling podcast, the Head of Marketing at GetAccept, Tara Pawlak, breaks down what she thinks is wrong with the generally-accepted definition of customer marketing.Tara takes issue with the definiti
In this episode of the State of Customer Storytelling podcast, Emma Miller-Crimm, Head of Customer Marketing at Snapdocs, breaks down the process of how she built a customer marketing strategy from the ground up. Originally, she used traditiona
In this episode of the State of Customer Storytelling podcast, Scott Grimes, Founder, and Andru Creighton, Head of Sales at Orca sit down to talk about the benefits of having customer advocacy software. Scott and Andru share Orca’s origin story
In this episode of the Customer Storytelling podcast, Lifecycle Marketing Manager at Permutive, Robbert van der Pluijm, sits down to talk about the best practices for interacting with customers and getting great stories from them. Robbert empha
In this episode of the Customer Storytelling podcast, Leslie Barrett, Director of Customer Marketing and Advocacy at Sendoso, chats with us about why customer stories matter for businesses and gives us her best tips for getting great customer s
Our guest today is Gabi Contreras, Customer Marketing Manager at Observe.AI.Observe.AI is an Intelligent Workforce Platform that transforms contact centers by embedding AI into 100% of customer conversations, optimizing agent performance, and a
Today on the show we’re talking with Evan Jacobs, Head of Customer Marketing at Chainalysis.Prior to working at Chainalysis he was the Director of Customer Marketing at Catchpoint, the Senior Manager of Global Customer Advocacy at Akamai Techno
Our guest on Today’s show is Scott K. Wilder, Global head of Customer Engagement and Community at HubSpot.Scott advises early stage companies on customer advocacy and community, and has over 15 years of experience in building programs, platform
Today on the show we have a fantastic guest. Virginia Bryant is Director of Customer Marketing at GitHub.Virginia and I talk about turning your marketing assets into content across multiple formats, and how to deliver the most value through tha
Today I’m speaking with Adam New-Waterson, a Fractional Executive at HYE Partners.Adam and I talk about the tradeoffs between short-form and long-form content, and why long-form content is still important. We discuss the best time to capture cu
My guest today is Emily Amos. She is the Founder at Uplift Content. Uplift Content is a boutique B2B SaaS content creation studio. Uplift Content has a track record of success with high-growth companies like Okta, LeanData, ON24, and many other
In this episode I talk with Jeff Gabel, Customer Advocacy Lead at ServiceNow.ServiceNow is one of the fastest‑growing cloud enterprise software companies in the world, with steady double‑digit annual growth. ServiceNow has 6,900 customers who r
With me today on the show is James Lustenader, Senior Customer Advocacy Manager at Planview.James specializes in SaaS marketing, multimedia communications, competitive positioning strategy, content creation and design, database management, cli
My guest on today’s show is Jephtah Abu, Community Manager at Meritas. Jephtah is a community consultant based in Lagos, Nigeria.Jephtah is also a public speaker, and has over 5 years of experience in building inclusive & diverse online communi
Alex Dunn is the Director of Demand Generation at Levelset. Levelset helps contractors and suppliers get payment under control, facilitating smooth payments and successful projects.Before working at Levelset, Alex worked for Matter Communicatio
Today, we have a shorter solo episode with myself, your host, Sam Shepler.I’ve been working in the customer advocacy field for about six years. I’m the founder of Testimonial Hero, which is the sponsor of this podcast. Testimonial Hero makes it
Becky Holloway is the VP of Marketing at Malbek. Malbek provides end-to-end contract management with out-of-the-box integration to popular business applications, like Salesforce, Workday, Slack, and Office 365.Becky has worked with numerous org
Ty Magnin is the Director of Marketing Content and Web at UiPath. UiPath is the fastest growing enterprise software company of all time. UiPath streamlines processes through automation, making your business more efficient, effective, and as a r
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