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Sun Tzu 4 Small Business | Strategy and Tactics, Technology and Leadership, Management and Marketing for Small Business Owners

James Eling

Sun Tzu 4 Small Business | Strategy and Tactics, Technology and Leadership, Management and Marketing for Small Business Owners

A Business, Management and News podcast
Good podcast? Give it some love!
Sun Tzu 4 Small Business | Strategy and Tactics, Technology and Leadership, Management and Marketing for Small Business Owners

James Eling

Sun Tzu 4 Small Business | Strategy and Tactics, Technology and Leadership, Management and Marketing for Small Business Owners

Episodes
Sun Tzu 4 Small Business | Strategy and Tactics, Technology and Leadership, Management and Marketing for Small Business Owners

James Eling

Sun Tzu 4 Small Business | Strategy and Tactics, Technology and Leadership, Management and Marketing for Small Business Owners

A Business, Management and News podcast
Good podcast? Give it some love!
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Episodes of Sun Tzu 4 Small Business

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ChatGPT has been the biggest game changer for Small Business looking for productivity improvements.  There has been a lot of talk about what AI can and can't do and what you should and shouldn't do with AI. Last week I uploaded our P&L and Bala
This week we look at productivity tips for your Small Business. Inflation is running wild around the world and Governments are looking for the best solutions to bring it back under control.  Increasing productivity is a great way to do this.  I
Artificial Intelligence is going to be our Industrial Revolution.  Already there are huge technical advances - and it is only really beginning.   We detail the Top 10 AI tools that we are already using in our companies and how you can use them
Artificial Intelligence is going to be our Industrial Revolution.  Already there are huge technical advances - and it is only really beginning.   We detail the Top 10 AI tools that we are already using in our companies and how you can use them
What is AI?  How will it affect your industry?  How can you improve productivity?  AI is going to be our generation's Industrial Revolution.  The changes from this are going to be huge, so all small business owners need to understand the threat
This week we look at the Message from Garcia, an article written in 1899. What was the message? Who carried it? Why him? Most importantly - how does this fit into your business? Finding someone who can take a message to Garcia, or more than o
How can small business owners manage the impacts of inflation? We look at the impact inflation will have and offer some tips on how to best manage running a business in a high inflation economy. For Small Business IT Support visit our IT Compan
Hiring today is a global issue for Small Businesses.  We look at some of the strategies that successful small businesses are using to be able to hire the right people as well as getting the most out of the team you have. For Small Business IT S
What is the Great Resignation? How is it effecting Small and Medium Sized Businesses? What can you do to manage it? We discuss some of the facts and ideas to move forward in what is a very turbulent time for SMEs For Small Business IT Support v
How can the Rockefeller Habits help your business grow? We discuss how we have gone implementing the Rockfeller Habits as we work towards scaling up. For Small Business IT Support visit our IT Company, Extreme Networks. For Small Business Strat
I am a huge fan of the Rockefeller Habits and Scaling Up books by Verne Harnish.  We discuss how we are going on our journey of implementing them in Extreme Networks. For Small Business IT Support visit our IT Company, Extreme Networks. For Sma
Firing employees is a really difficult process for everyone - the business owner or manager, and the employee.   We discuss some of the mistakes we've made, how to avoid it, and if it absolutely has to be done, the process that we use. Obviousl
We discuss the Martech - Marketing Technology - that we use to run our marketing campaigns.  Mostly free and easy to use, these are the tools you should be looking at to see if they fit into your marketing plan, so that it can achieve the goals
We discuss free and easy to use marketing technology that small business owners need to at least know about, if not use, to market their businesses successully. For Small Business IT Support visit our IT Company, Extreme Networks. For Small Bus
This is Part    For Small Business IT Support visit our IT Company, Extreme Networks. For Small Business Strategy and Tactics, visit Sun Tzu 4 Small Business.   Let us know what you thought of the podcast on Linkedin or Facebook.
This episode covers the latest ACSC Cyber Threat report.  We marry this up with some real-life hackings that we have seen in local businesses and we cover how you can secure your business. Have a listen to the podcast and do some marketing to g
This special COVID 19 Podcast looks at Leadership, Runway and pivoting for small businesses in the face of COVID. Business has changed massively and runway is now key.  Businesses need to cut expenses very quickly but they are also looking for
This podcast looks at some of the tactics you can use to manage your business better with the Coronavirus / COVID 19.  We look at suppliers, customers, your team and your cashflow with some ideas to help you get through it all. We have some tip
This podcast looks at Small Business Leadership. Your team will perform better with better Leadership, but for many small business owners, they never get any formal training in Leadership.  What is it and how do you do it? Check out our show no
Comms is one of the big tech disruptors in Small Business - have a listen to our latest podcast and get some ideas about how you can drive growth in your business with better communications. Check out our show notes for more details on this pod
I recently received a scary email involving my PORN BROWSING HABITS!?!?  The email threatened me with everyone in my contacts getting a picture of me along with my browsing habits.  WHAT SHOULD I DO? We break down what these email means and how
Firstly we looked at some of the equipment we use for doing our podcasts. We use the Audio-Technica ATR - 2100 USB.  This is a great directional microphone that cuts down  Mackie 802 VLZ4 - We use this mixer to be able to do a mix minus setup t
It can be really difficult to understand how effective your podcast is going.  Podcast statistics are a bit of an arcane art, and it is difficult to understand the relative difference in downloads between podcasts and also there are some great
Steve Hui, the Points Whisperer, is the owner of I fly flat.   We talk about what the tricks are to using points in your business to be able to fly business class.  Business owners have a huge advantage when it comes to Frequent Flyer Points.  
Meeting effectiveness is a problem in businesses large and small so we tried a new approach to improve the productivity to come out of our meetings. We look at Slack.  This is an awesome communications tool, which has a free plan (that is the p
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