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Talking Tourism

A weekly Business, Management and Marketing podcast
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Episodes of Talking Tourism

As Chief Marketing Officer for Tourism Tasmania, Emma Terry is responsible for the delivery of Tourism Tasmania’s marketing program to increase demand and grow visitor numbers to Tasmania.In today's episode of Talking Tourism, Emma sits down wi
In the stuff of Tasmanian tourism legend, Greg Price famously chucked in a very promising and lucrative career in merchant banking in Sydney to return to Tasmania and establish a tourism business with one van and a vision of creating an afforda
Melinda Anderson has spent more than two decades working in the sales and marketing world, and is currently the Marketing Manager at Pennicott Wilderness Journeys. At this year's Tasmanian Tourism Conference, she brought a strong voice to a pan
As founder and director of Kiikstart, Ali Uren specialises in business planning and learning, and has a passion for helping Tassie's visitor economy creatively design and redesign itself in response to challenges, gaps and threats. There's no b
Michele Levine knows a thing or two about human behaviour and consumer trends. As CEO of Roy Morgan Research, Michele's bread and butter is asking questions of Australians to understand their values, what drives them, and what they want in life
Federal Group and the University of Tasmania have embarked on a groundbreaking research project that looks set to make precedent for further cooperative partnerships between the university and the Tasmanian tourism industry at large. In this ep
Amanda Vallis is founder and director of Vallis & Co., a Tasmanian-based communications agency specialising in public relations. So, what IS PR, and how can Tassie tourism operators use it to their best advantage?In this episode of Talking Tour
As Managing Director of Intrepid Group APAC, Sarah Clark knows all too well the impacts of a pandemic on the national and global tourism industry. Intrepid is the world's largest adventure travel company operating in 130 countries but, in March
Chris Davis is the General Manager and co-founder of The Van Diemen Project, who provide small to medium businesses and entrepreneurs with advice, mentoring and support to help them build and develop sustainable businesses. Jessi Mostogl is the
Katy Cooper has over 20 years' experience in a broad range of industries, including Tasmanian tourism and hospitality. As Head of Product at Neu21, she delivers leadership and futures thinking programs, focusing on finding new opportunities for
"If I had known what it was going to be like before I started, I never would have done it." It's a sentiment that a lot of us probably feel keenly right now (perhaps always!) and, for Joseph Burton, it sums up both his foray into owning his own
Madi Seeber-Peattie had been working in the events industry for more than 15 years when COVID-19 restrictions hit the industry hard. As owner/manager of Hobart's Farm Gate Market, Street Eats @ Franko and the Food and Beverage Collective, Madi
Robbie and Emma Gilligan were all set to launch their new whisky brand, Derwent Distillery, right around the time COVID-19 shut down all notions of mass gatherings and traditionalcellar door promotions. So they got creative. Rather than launchi
Straight out of the 2021 Tasmanian Tourism Conference held this week in Launceston, two of Tasmanian tourism's sharpest marketing minds, Tom Wootton and David Inches, talk through what tourism businesses should be doing right now to take-stock
You've been appointed to your first GM role of a brand new hotel being developed by a local investment group in a regional City. You're recruiting and appointing staff, and putting the finishing touches  on the property getting ready to welcome
The Tasmanian Government has announced $7.5 million for a further round of 'Make Yourself at Home' Travel  Vouchers to encourage Tasmanians to travel the State and support tourism businesses and visitor destinations through the latest COVID bor
It's been another disruptive week for everyone in tourism, with the borders shutting to Victoria and New South Wales, and our hopes again turning to the Tasmanian community to get around the State and support our operators and destinations thro
Winter and the quieter months are the perfect time for all tourism operators to spend some time reviewing and updating their digital assets.What are your customers saying about your product? How's  your online reputation? Are you using Google A
The Tasmanian Government's Director of Visitor Economy Strategy Anne Greentree sat down with TICT CEO Luke Martin, to talk through how the industry against our T21 Visitor Economy Action Plan to rebuild the value of our tourism industry through
Fresh off the launch of Hobart's first international commercial flight in two-decades, Hobart Airport's new CEO, Norris Carter, sat down with Rachel Williams to talk things aviation. Norris outlines Tasmania's aviation out of COVID, the works a
With one week remaining until Tasmanians go to the polls, Tourism Industry Council Tasmania CEO, Luke Martin, sits down with Rachel Williams to talk all things tourism in the election. Luke outlines TICTs priorities in the election, and the maj
How will Tasmania be perceived in post-COVID world? Tasmania's resident Brand-guru, Brand Tasmania Guru, Todd Babiak, sits down with Rachel Williams to share his thoughts on Tasmania's brand attributes that will position the State well in the n
Throughout COVID the concept of Regenerative Tourism has gained strength as a guiding principle for the future of tourism in destinations like Tasmania. Regenerative tourism takes the concept of sustainability in tourism to another level; the i
Two of Tasmania's leading tourism gurus, Jake Smith and Sam Denmead share their presentation to the 2020 Tasmanian tourism conference ; 10 Things every Tourism Operator Should Be Doing Right Now as we work our way through COVID. Sam and Jake's
2020 Tasmanian Australian of the Year, Dr Jess Melbourne-Thomas delivered the keynote address at the Hobart-leg of the 2020 Tasmanian tourism conference in November. One of Australia's leading marine scientists, Jess is a leading researcher sha
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