In this episode, we sit down with Eugene O’Brien, the CEO of Big Fan Collectibles, who sheds light on one of the latest and most exciting additions to the blockchain space – NFTs – and how they have been taking the sports world by storm.

While a lot of intimidating jargon often surrounds this novel piece of technology, NFTs, or non-fungible tokens, are quite simply digital, non-interchangeable digital assets. Think sports cards, drawings, music, or – as Eugene tells us – even tweets. The thing that’s so exciting about NFTs is that they’ve been paving a new way for companies, sports clubs, creators, and artists to engage with their audiences, and do so on a "peer-to-peer " level. NFTs’ main premise is to give buyers something that can’t be copied: ownership rights of the original asset; ultimately giving them a say in the future of the company they’re buying from.

Tune in to find out more about BigFan, NFTs as well as what the future holds in stock for them.