Sam Chan delivered a message during a breakout session at The Gospel Coalition’s 2019 National Conference titled “How to Tell Your Friends About Jesus Without Becoming That Guy.” He taught that many of the things that we believe will help to convince others of the truth of the gospel—sovereignty of God aside—such as facts, evidence, and data, are actually the least powerful factors in doing so. Far more powerful are community and experiences, which means that the most effective methodologies for helping others to hear and understand the gospel include experiences that offer a merging of Christian and non-Christian friends and the opportunity to listen and learn from one another. From these things, fueled by prayer, opportunities for gospel conversations will inevitably arise.