In this episode, Shawn shows you the entire setup to turn your book into a million dollar book business. No, it won't happen over night, but Shawn lays out a solid plan that you can start taking the first steps on today.The post Ep 145: “Milli

Ep 144: “Network Net Worth”

Mar 14th, 2017 13m 3s

In this episode, Shawn shares why networking is so important for authors. He also gives you specific tips to help you to start building those connections with other authors, even if you're shy.The post Ep 144: “Network Net Worth” first appeare

Ep 143: “Learning to Hack Learning”

Mar 9th, 2017 9m 49s

In this episode, Shawn explores what it takes to take your author marketing skills to the next level: learning. He explores what holds people, probably even you, back, and what you can do to overcome that and make this year the best year yet in

Ep 142: “Making Of The Perfect Optin”

Mar 7th, 2017 19m 59s

In this episode, Shawn explores what it takes to make the perfect optin, to get people onto your mailing list. Nearly every guest on The Author Hangout has mentioned the importance of mailing lists, and the optin is the make or break moment for

Ep 141: “Coaching Breeds Author Success”

Mar 2nd, 2017 12m 11s

In this episode, Shawn examines how coaching, even informal coaching, can help you take your author business to the next level. He provides a snapshot of ABSOLUTELY FREE coaching (with zero sales pitches), helping you to identify the areas of y

Ep 140: “Gumroad for Authors”

Feb 28th, 2017 27m 21s

In this episode, we interviewed author Amy Young. She shared her journey to becoming an author, as well as her experience using Gumroad as an author, for selling your books but also using it to create additional income streams. Who doesn't need

Ep 139: “Above The Noise”

Feb 23rd, 2017 18m 26s

In this episode, Shawn explores the formula for helping you to get above the noise of all of the other authors promoting their book. You will also learn who swindled him for all of his biscuits (seriously).The post Ep 139: “Above The Noise” fi

Ep 138: “Goal Setting Check-in”

Feb 21st, 2017 19m 47s

In this episode, Shawn looks back at the goal setting episode from the beginning of the year. Have your author goals for 2017 been put on the back burner or are they still your focus? Get some encouragement to blast through those goals!The pos

Ep 137: “Relying On Others”

Feb 16th, 2017 12m 58s

In this episode, Shawn explores one of the best AND worst parts of this whole author business and business in general: relying on others. He also shows you how to prepare yourself to succeed in this ever-growing industry.The post Ep 137: “Rely

Ep 136: “Honest Conversations on Book Marketing”

Feb 14th, 2017 30m 54s

In this episode, you get a rare look inside a conversation between our host Shawn Manaher and bestselling author and book marketing coach, Chandler Bolt. Shawn just hit "record" and they kept on talking. There are some great nuggets of truth th

Ep 135: “Recognition of Hard Work”

Feb 9th, 2017 8m 13s

We have another quick episode for you, where Shawn explores one of the struggles that authors face when they are trying to grow their self-publishing business. Don't miss this, as you'll surely relate to his experience.The post Ep 135: “Recogn

Ep 134: “Improving Kindle Book Rankings”

Feb 7th, 2017 25m 28s

In this episode, we interviewed the Kindlepreneur himself, Dave Chesson. He shared great tips for authors to improve their Kindle book ranking, as well as how to get Amazon to send traffic to your book.The post Ep 134: “Improving Kindle Book R

Ep 133: “Making Money Fast?”

Feb 2nd, 2017 11m 5s

Shawn switches things up a little bit and explores an area of this business that consumes the thoughts of many self-published authors: making money fast. It's not a long episode, but listen and see where you can relate with Shawn's experiences

Ep 132: “Book Marketing & Book Launches”

Jan 31st, 2017 30m 8s

In this episode, we were joined by bestselling author and pro book designer, Joel Friedlander. He shared some awesome insights for authors needing to market their books. He also talked about how to have a successful book launch.The post Ep 132

Ep 131: “Authors Answers: How To Get Book Reviews”

Jan 26th, 2017 12m 51s

In this episode of Author Answers, Shawn Manaher answers an call-in question from an author asking about the best ways to get book reviews. Shawn shares 3 main areas to focus on to help you get reviews for your book when you need them most.The

Ep 130: “Author Answers: Author Street Teams”

Jan 24th, 2017 16m 47s

In this episode of Author Answers, Shawn Manaher answers an email from a long-time listener about using street teams for helping you to market your book. He shares great tips about assembling and utilizing your street team, as well as some exci

Ep 129: “Author Answers: Using KDP Select or Not”

Jan 19th, 2017 7m 47s

In this Author Answers episode, R.J. Adams from Book Marketing Tools answers a question from author Vicky Cashman about whether using KDP Select is right for her book or not. R.J. shares some great tips and things to consider when making this d

Ep 128: “Traffic, Subscribers, and Sales”

Jan 17th, 2017 38m 17s

In this episode, Shawn expanded on the awesome goal-setting episode from last week, and shared the story of The Author Hangout podcast and how that directly relates to you as an author in growing your own traffic, subscribers, and sales for you

Ep 127: “Book Marketing Tips from Experts (Part 7)”

Jan 12th, 2017 16m 46s

In this special episode of The Author Hangout, we have collected the answers from several of our past guests to our question, “If you had to start all over today as a self-published author, what 3 things would you tell yourself?” Listen in for

Ep 126: “Media Interviews & Book Marketing”

Jan 10th, 2017 21m 13s

In this episode, we interviewed 9-year old self-published author, Emma Sumner (and her dad Sean). They shared some great insights about self-publishing, marketing, and tips for doing media interviews even if you're scared.The post Ep 126: “Med

Ep 125: “Book Marketing Tips from Experts (Part 6)”

Jan 5th, 2017 16m 6s

Ep 124: “Goal Setting for Authors”

Jan 3rd, 2017 18m 42s

Shawn Manaher, owner of Book Marketing Tools, kicks off 2017 with some great tips on goal setting for authors. You have dreams and goals for your books in 2017 and Shawn shows you how to accomplish those goals with some solid tips.The post Ep

Ep 123: “Author Answers: Social Media Engagement”

Dec 29th, 2016 15m 59s

In this episode, Shawn Manaher answers a great question about social media engagement from author Mike Stop Continues, in our popular "Author Answers" series. Shawn loves lists and he lists 4 great keys to proper social media engagement as an a

Ep 122: “Speaking, Podcasts & Mailing Lists”

Dec 27th, 2016 24m 47s

In this episode, we were joined by Michael Neeley. He has a really unique story regarding his book, which leads into some great advice on building your audience, and using speaking and podcasts to help increase your author profile.The post Ep

Ep 121: “Authors Answers: DIY Blog Tours”

Dec 22nd, 2016 11m 27s

In this episode, we answer another author question. In a twist, we invited past guest, Alana Terry, to answer a question about whether it is better to use a blog tour service or if you should run your own blog tours.The post Ep 121: “Authors A