Popular Reviews of The Brainy Business

Melina breaks down the complex concepts of behavioral economics in a relatable way. She helps you understand why we (and our customers) make the choices we do, how our subconscious, senses, and environment impact those choices and what that means for your business.

Highly recommend The Brainy Business for marketers, salespeople and entrepreneurs seeking ways to truly stand out to their prospects and clients. The first episodes are must listen for a grounding in behavioral economics. I really enjoyed episodes 101 and 107 too. I discovered The Brainy Business after it was into the 200s of episodes so I'm excited to go back and listen to past episodes.