#84 - If you choose what kinds of videos you’re going to make, decide who you want to help, and then show up publicly every week year after year you’ll grow your audience and reach.

This is exactly what my friend Thomas Frank has done. He has continually showed up consistently for his audience and become an expert YouTuber.

In this episode I talk with Thomas Frank, a full-time YouTuber, about what it is like to run a channel with millions of subscribers, work with sponsors, grow a team, and what goes on behind the scenes of planning, filming, editing, and sharing a YouTube video.

Chapters

• 00:25 - Introduction
• 04:22 - Widening your initial audience
• 12:04 - Making online courses affordable
• 20:02 - Being a full-time YouTuber
• 29:10 - Sponsored videos and ad agencies
• 41:26 - Choosing what topics to put on YouTube
• 52:10 - Thomas' system for video production
• 57:28 - Advice for growing a YouTube channel

Items mentioned in this episode

• Thomas Frank on YouTube
• Thomas Frank on Instagram
• Thomas Frank on Twitter
• College Info Geek
• Thomas' Skillshare courses
• Thomas' Podcast
• Starting Strength with Mark Rippetoe
• Nerd Fitness
• "I Don't Feel Like It" is a Mindset for Amateurs - College Info Geek
• Standard