Michelle Harmon - Madsen (AccuWeather) | Leadership During Crisis
BonusReleased Monday, 29th June 2020
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Michelle Harmon - Madsen (AccuWeather) | Leadership During Crisis
Michelle Harmon - Madsen (AccuWeather) | Leadership During Crisis
BonusMonday, 29th June 2020
Good episode? Give it some love!
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On this episode of Leadership During Crisis we revisit Jim's conversation with Michelle Harmon - Madsen, Chief Marketing Officer for AccuWeather.
Michelle talks about starting her job as CMO of AccuWeather during a pandemic, and how she views AccuWeather's purpose during COVID-19.
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The CMO Podcast
Jim Stengel, former CMO of the largest marketer in the world (Procter & Gamble), and now small company entrepreneur sits down for intimate conversations with the most dynamic CMOs from all over the industry. This is not your typical marketing podcast, this is a unique look at the thought process and motivation of the CMO. Jim, who put purpose on the map gets in depth with each guest to reveal more about this pivotal role every brand seeks to fill. Through personal and revealing discussions Jim and his guests paint a picture of this demanding position that very few understand, yet affects the entire consumer experience.The CMO Podcast is sponsored by Deloitte and Webflow.Join Podchaser to...
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