Episode from the podcastThe Create Unknown

Struggling with Scott Cramer [Ep. 72]

Released Thursday, 31st December 2020
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*Scott Cramer* is having trouble grasping the magnitude of his success. His commentary channel -- which Matt describes as a rare  ‘wholesome’ channel in the genre -- just hit 500,000 subscribers, but to Scott, it still feels like 500.

And the struggle has just begun.

Scott’s got a simple approach to YouTube; he makes stuff he likes and that he hopes the audience enjoys. He has a more complex approach to lie detector tests, which he became familiar with during work for a municipal police department -- and one specific question during his own lie detector test really threw him.

And who would Scott like to administer a lie detector test to? Shane Dawson, partly to find out the truth about Cheeto.

One of the best parts of Scott’s Twitter feed is his highlighting of comments that are just… so infuriating you have to laugh at them. Some people just don’t want him to make a living, and others don’t want him to enjoy himself EVER. The takeaway? They don’t get how any of this works.

Last week’s episode with SumitoMedia covered the Warrant song “Cherry Pie,” and Scott admits it’s his favorite song in the history of music.

We hit the origin of Scott’s community of “Strugglers” and what it’s been like to build a channel from scratch and eventually ditch a nice full-time job for full-time YouTube. He’s pretty hopeful that 2021 will offer plenty of opportunities for creators to be original and develop new, viable content -- even if Twitch and other platforms keep moving the goalposts and changing the rules of the game.

The Patrons end the episode by asking about Scott’s favorite YouTubers, his inspirations, Disney conspiracy theories, and the drip-drop of eggnog dancing on one’s delicate palette.

Thanks to everyone who showed up for this right before Christmas Eve and to everyone who has supported us throughout 2020. We ended the year in an amazing position with great momentum, and we’ve got a few big things planned for the beginning of 2021.


Hosts: Kevin Lieber and Matt Tabor

Produced and Edited by Ben Webster → https://twitter.com/benwebsterTCU

Theme by Mega Drive → http://megadrivemusic.com ( http://megadrivemusic.com/ )

Opening Animation: Kidmograph

City Animation: Eric Langlay

"The Create Unknown" is produced by Unknown Media.


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