In this episode of The Darkroom Podcast we had the pleasure of speaking with photographer and filmmaker Jesse Driftwood. Jesse began his career by filming weddings for a few friends. With such a low margin of error, wedding photography is the ultimate trial by fire for any creator and equipped Jesse with the skills to tell the stories that were unfolding in front of him. Over the next 8 years of wedding photography, Jesse became a husband, father and also began telling his own stories on Instagram. Often known for his Instagram stories, Jesse has an uncanny ability to create compelling and short-form content about his life and those around him. As one of the most humble creators we’ve met, Jesse stresses the importance of having a pragmatic approach to measuring success as a creator. We're living in a time where consistent content is a precedent to growing your personal brand and following, yet Jesse highlights the trappings of this lifestyle and ways to stay grounded. Enjoy!