Today, I’m talking with , the founder of and , two profitable SaaS businesses that he sold within the last few years and has since been working on content and communications at . In addition to all that, Patrick is also a prolific blogger and commenter who has shared mountains of valuable advice for startup founders. This interview was really exciting for me, because Patrick is one of the people who originally drew me into the startup marketing space and somebody I’ve always looked up to. He genuinely wants to help as many startup founders as possible build a better business and it was an honor to get him on the show. If there is one thing he is most famous for, it’s his rallying cry of “charge more” and today we’re going to big into everything pricing. We’ll cover where startups go wrong when it comes to pricing, why charging more is almost always a good decision, and how you can improving your pricing and make more money.