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374: Finding the Glam “Gap” for Magnetic Eyelashes with Glamnetic’s Cofounders

374: Finding the Glam “Gap” for Magnetic Eyelashes with Glamnetic’s Cofounders

Released Wednesday, 8th September 2021
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374: Finding the Glam “Gap” for Magnetic Eyelashes with Glamnetic’s Cofounders

374: Finding the Glam “Gap” for Magnetic Eyelashes with Glamnetic’s Cofounders

374: Finding the Glam “Gap” for Magnetic Eyelashes with Glamnetic’s Cofounders

374: Finding the Glam “Gap” for Magnetic Eyelashes with Glamnetic’s Cofounders

Wednesday, 8th September 2021
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Ann McFerran met Kevin Gould at a photoshoot in LA and immediately connected on his shared passion to start a brand. Together they launched Glamnetic in 2019, which sells magnetic and fake eyelash extensions. In their second year, they went from $1 million to $50 million in annual revenue.In this episode of the Foundr podcast, learn how a seemingly “overnight” success was developed through years of commitment to creating an innovative product and a personal brand. Foundr’s CEO Nathan Chan interviews cofounders Ann and Kevin about:

How Ann used her artist background to create a unique product in the market

Why it took a year of product development to create a quality magnetic eyelash 

​​How their magnetized liner “blew people’s minds” in the competitive beauty industry

Being scrappy with product shots and finding free models on Bumble

How Ann used Instagram Stories to share her brand journey and build a loyal customer base

How they turned DMs into a sales prospecting channel

Creating an ecosystem of marketing channels by testing and scaling 

And much more…

Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode.Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs. For more Foundr content, follow us on your favorite platform: 

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The Foundr Podcast with Nathan Chan

We interview hard to reach entrepreneurs. (Mark Cuban, Tim Ferriss, Sophia Amoruso, Tony Robbins, Barbara Corcoran, Gary Vaynerchuk, & many more).Unlike most podcast interview series Nathan Chan literally started from knowing nothing. He was just an average guy working in a 9-5 job he utterly hated. He knew nothing about entrepreneurship, nothing about startups, nothing about marketing, and nothing about online or how to build a business. So from launching Foundr Magazine he's gone out and spoken to some of the most successful entrepreneurs and founders in the world to find out exactly what it takes to become a successful entrepreneur, so YOU can learn from them.Why this podcast? Because we're asking the same questions you want to know as an entrepreneur on their journey to building an extremely successful business. We're on the front-lines facing the daily battles you are. How do I get more customers? How do I scale my business? I want to start a business, but just don't know where to start? How did this person get millions of customers and make millions of dollars and have a such a massive impact on the world?Some of these entrepreneurs are very well known, and some not known at all and that’s the cool part! Here we will share with you our best interviews from Foundr magazine showcasing this persons processes, failures, critical lessons learnt and actionable strategies showing YOU how to build a successful business. This is NOT your AVERAGE everyday entrepreneurship podcast.We've also interviewed many successful game changing podcasters like Jim Kwik, Pat Flynn, Lewis Howes, Jordan Harbinger, Joel Brown & many more!

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