A major driver of health disparities is that the system does not typically account for the differences in the culture, language, and experience of the patients it is charged to serve. Today we talk with Abner Mason, Founder, and CEO of ConsejoSano about the importance of customizing engagement to match the multicultural realities of your patients. Abner tells us that it’s not about translating, but “creating content based on culture; based on deeper factors than language”. And it’s effective. ConsejoSano is helping payers and providers get their patients into clinics and closing gaps in care. This of course leads to better outcomes, lower costs, and increased revenue for practices.
Key topics include:
Abner Mason is a healthcare technology leader who’s dedicated to creating a more just, equitable, and effective healthcare system. As the founder and CEO of ConsejoSano, a multicultural patient engagement company, he leads a team of diverse professionals who strive every day to improve outcomes and lower costs on behalf of health plans. He’s also the founder and chair of HealthTech 4 Medicaid, a nonprofit composed of innovative leaders working to radically change the pace of innovation to improve care quality and access. A federal and state government policy veteran with deep experience fighting the HIV/AIDS crisis, Abner knows how to tap people’s unique talents and innate sense of compassion to achieve big goals.
ConsejoSano is a patient engagement platform that helps connect payers, providers and health systems with their multicultural Medicaid and Medicare patient populations. The company utilizes multi-channel engagement tools to reach patients in a culturally relevant way that increases engagement, lowers costs, and improves health outcomes. For more information, visit www.consejosano.com.
The #HCBiz Show! is produced by Glide Health IT, LLC in partnership with Netspective Media.
Music by StudioEtar
Podchaser is the ultimate destination for podcast data, search, and discovery. Learn More