Innovation and business transformation is the topic of discussion on this episode of the podcast. We talk with Dr. Sunil Mithas of the University of Maryland about what companies can learn from the Tata Group's ascension to becoming one of the world's most well-known - and profitable - businesses in the world. Dr. Mithas has studied the Tata Group's success in-depth for his just published book, Dancing Elephants and Leaping Jaguars: How to Excel, Innovate, and Transform Your Organization the Tata Way. On this episode we discuss the Malcolm Baldridge framework for measuring innovation, why it's important to have a long-term vision for innovation, and a number of different innovation competitions that Tata has set up to encourage innovation within its companies.