What is colour? Tricky to define but plenty to discuss. In this hue heavy episode, Alex and Will set out to make the subjective objective. They'll be looking at psychology, production and trends to find out if colour has an effect on our behaviour, whether anyone can actually own a colour and how brands can use colour to their advantage. Colour me interested. Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.Learn more about your ad choices. Visit megaphone.fm/adchoices