This is the podcast for entrepreneurs by entrepreneurs to increase your leadership, teamwork, and profits. We have guests from all over the world and all kinds of industries who will tell you how they hire, manage culture, inspire and lead their people.

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The Leadership Stack podcast is hosted by Sean Si - serial entrepreneur and author of the books 'CEO at 22' and '50x your Business'. He is the CEO and Founder of SEO Hacker (https://seo-hacker.com) a digital marketing agency in the Philippines that is best-known for their work in the SEO industry.

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He has worked with and spoken to numerous companies throughout his career. He has also been invited to speak in international events and conferences.

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Tune in to Leadership Stack Podcast every Tuesday and Thursday at 6PM PHT on YouTube and Spotify and to our \"Ask Me Anything\" or AMA segment every Wednesday and Friday at 6PM PHT on YouTube and Spotify as well.

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We also do free business consulting every Thursday at 8PM PHT live on YouTube, so join our community and ask questions here: http://from.sean.si/

","title":"The Leadership Stack Podcast","initial_rating":"0.00","language":{"name":"English","alpha2":"en","original":"en"},"tags":[],"creator_role_counts":[{"role":"guest","count":2}],"date_of_latest_episode":"2022-07-01 10:00:14","display_rating":5,"id":1536023,"categories":["business","management","entrepreneur","technology","education","careers","investing","marketing"],"creator_count":2,"exclusive_to":null,"description":"This is the podcast for entrepreneurs by entrepreneurs to increase your leadership, teamwork, and profits. We have guests from all over the world and all kinds of industries who will tell you how they hire, manage culture, inspire and lead their people.\n\nThe Leadership Stack podcast is hosted by Sean Si - serial entrepreneur and author of the books 'CEO at 22' and '50x your Business'. He is the CEO and Founder of SEO Hacker (https://seo-hacker.com) a digital marketing agency in the Philippines that is best-known for their work in the SEO industry.\n\nHe has worked with and spoken to numerous companies throughout his career. He has also been invited to speak in international events and conferences.\n\nTune in to Leadership Stack Podcast every Tuesday and Thursday at 6PM PHT on YouTube and Spotify and to our \"Ask Me Anything\" or AMA segment every Wednesday and Friday at 6PM PHT on YouTube and Spotify as well.\n\nWe also do free business consulting every Thursday at 8PM PHT live on YouTube, so join our community and ask questions here: http://from.sean.si/","rating":5,"total_runtime":"399741","processing_status":"updateQueued","user_data":{}}},"by_vanity_url":{},"failed":{}},"episodes":{"loading":{},"entities":{"79101474":{"air_date":"2020-11-17 02:00:11","external_ids":{"spotify":"NOT_FOUND"},"podcast":{"image_url":"https://images.pod.co/2Ghz5Vfq93I81FHxrN7RuP8l0ca33EaEnaelmlYHck8/resize:fill:1500:1500/plain/artwork/25dcfd21-f344-46f9-91a3-184da537d6e6/the-leadership-stack-podcast-1.jpg","feed_url":"https://feed.pod.co/the-leadership-stack-podcast-1","id":1536023,"categories":[{"id":11,"text":"Business","slug":"business"},{"id":273,"text":"Management","slug":"management"},{"id":1081,"text":"Entrepreneur","slug":"entrepreneur"},{"id":9,"text":"Technology","slug":"technology"},{"id":16,"text":"Education","slug":"education"},{"id":37,"text":"Careers","slug":"careers"},{"id":50,"text":"Investing","slug":"investing"},{"id":172,"text":"Marketing","slug":"marketing"}],"title":"The Leadership Stack Podcast","slug":"the-leadership-stack-podcast"},"audio_url":"https://downloads.pod.co/a0e32839-b3d2-4a26-89ab-57892c9c6c3c/c267067c-5fc1-4b93-9d19-fd5956505736.mp3","length":1090,"review_count":1,"guid":"c267067c-5fc1-4b93-9d19-fd5956505736","image_url":"https://images.pod.co/L06pT_OLovBCvdfiU0vDXxWg05KHFdqGhF-jqdX4NLQ/resize:fill:1500:1500/plain/artwork/3960ff0f-43da-49aa-848e-ef98a2811017/the-leadership-stack-podcast-1/the-importance-of-forward-thinking-through-the-pandemic.jpg","episode_url":"https://pod.co/the-leadership-stack-podcast-1/the-importance-of-forward-thinking-through-the-pandemic","slug":"ep111-how-to-make-yourself-indispensable-at-work-with-elinor-moshe","rating_count":1,"list_count":0,"creator_summary":[],"highlight":[],"weighted_rating_alltime":3.0303030303030303,"podcast_id":1536023,"title":"Ep.111: How To Make Yourself Indispensable At Work With Elinor Moshe ","id":79101474,"creator_count":0,"exclusive_to":null,"description":"Sean\n\nYou have shared how you're able to change people through time and how you're able to influence the mindset through conversation. And that is just really a gem right there. And you also mentioned that a lot of people, the construction industry, especially being a competitive industry is struggling through this pandemic that we have right now and it is getting more competitive. I do agree with you on that one now to wrap things up if you can give one big advice to struggling entrepreneurs, which, you know, this podcast have a lot of struggling entrepreneurs listening in, or people who are professionals that are also struggling in their career might have gotten laid off, even. What would your one big advice be to these people?\n\nElinor\n\nTo give one piece of advice relevant to all is to remain future-focused. I live in the future. I am grounded in the present, but I am in the future. And the future has always been yours to create. the future has always been uncertain. You're aiming for it, but it's always been uncertain. So you have to be able to be comfortable with uncertainty. It's always having this strong belief that the future that you always desired is still attainable. No, one's taken that away from you right now. What we are experiencing right now, it may be one of the greatest challenges that people have in their careers. To, to really see that we really haven't lived out the full economic impact of all these shutdowns and pivot and everything. Time will tell.\n\nHave focus on the future and then look at, okay, what do I actually need to do today to get there because a plan what's that quote a dream without a plan is just weird shit. It's like people do not take enough immediate and massive action in the present to get the future that they want. \n\nTwo pieces of advice is to remain future-focused and take immediate massive action in the present to actually make that happen.\n\nSean\n\nSo this is the struggle of a lot of people. Not a lot of people are visionaries or future-focused like yourself, and maybe some of them are wondering, Hey, Elinor, you mentioned future-focused, but things are just so hazy right now in blurry. I couldn't see pass through how do you do it? How do you lift that haze and finally be able to see, Oh, this is what the future could look like with the good percent of certainty. So how do you propose for them to be able to achieve that?\n\nElinor\n\nI'm a visionary and there are only very few people in the world are actual visionaries and the world needs visionaries and thought leaders to save the world from itself. \n\nBut that has taken time. That clarity of knowing what it looks like for me that came by journaling and that took time.\n\nSo what I would recommend is a gratitude practice. So focus on everything that you do have. Because a daily gratitude practice is so powerful. And you do that for 30 days, even 10 days, your whole outlook changes. You're able to get through that uncertainty and looking at what you don't have and living in that fear. it grounds you because you, I really do have a lot. I mean, we are alive and we are breathing. We are humans. We can create anything that we want. That is something to be grateful for at a minimum. I mean, we get to have a human experience. We're not having a dog experience, the human experience.\n\nAnd what I would also recommend is this is how I started my journey, was to go full immersion into the books, the podcasts of the type of people who inspired me.\n\nDuring times like this, you focus on what you can control. You feed your brain with positive content, the books, the podcasts, the conversations, the right content on social media. You ground yourself with the gratitude practice and your mental resilience, your mental muscles are going to get stronger.\n\nSupport the show (https://tribe.leadershipstack.com/)","rating":5,"episode_type":"full","user_data":{}},"104303329":{"air_date":"2021-11-10 10:00:57","external_ids":{"spotify":"NOT_FOUND"},"podcast":{"image_url":"https://images.pod.co/2Ghz5Vfq93I81FHxrN7RuP8l0ca33EaEnaelmlYHck8/resize:fill:1500:1500/plain/artwork/25dcfd21-f344-46f9-91a3-184da537d6e6/the-leadership-stack-podcast-1.jpg","feed_url":"https://feed.pod.co/the-leadership-stack-podcast-1","id":1536023,"categories":[{"id":11,"text":"Business","slug":"business"},{"id":273,"text":"Management","slug":"management"},{"id":1081,"text":"Entrepreneur","slug":"entrepreneur"},{"id":9,"text":"Technology","slug":"technology"},{"id":16,"text":"Education","slug":"education"},{"id":37,"text":"Careers","slug":"careers"},{"id":50,"text":"Investing","slug":"investing"},{"id":172,"text":"Marketing","slug":"marketing"}],"title":"The Leadership Stack Podcast","slug":"the-leadership-stack-podcast"},"audio_url":"https://downloads.pod.co/a0e32839-b3d2-4a26-89ab-57892c9c6c3c/7efbb16f-c583-4847-808e-b89600a99564.mp3","length":579,"review_count":0,"guid":"7efbb16f-c583-4847-808e-b89600a99564","image_url":"https://images.pod.co/H0-Y-6uL1fg4O76MMwHTSDQmgEC2Vb-c2y4UPzj0wCE/resize:fill:1500:1500/plain/artwork/526522d1-ce3f-427d-ac1a-d3eba3cd0398/the-leadership-stack-podcast-1/ep-294-is-time-management-a-waste-of-time.jpg","episode_url":"https://pod.co/the-leadership-stack-podcast-1/ep-294-is-time-management-a-waste-of-time","slug":"ep-294-is-time-management-a-waste-of-time","rating_count":1,"list_count":0,"creator_summary":[],"highlight":[],"weighted_rating_alltime":3.015151515151515,"podcast_id":1536023,"title":"Ep 294: Is Time Management a Waste of Time?","id":104303329,"creator_count":0,"exclusive_to":null,"description":"How do you manage your time? \n\nI've touched base on this before. You don't really manage time. Time goes on, you can't stop it. You can't manage it. We have 24 hours a day. I don't have one second more than you do. So you can’t really manage time, what you can manage is your energy. You manage your energy. Make sure that you give a hundred percent of your energy to things that matter, things that are important to you, or things that are an emergency or a crisis. You give your energy to that.\n\nOtherwise, don't spend your energy on things that are not important and not urgent. So wasting time, that's what we call wasting time or killing time. That’s actually energy you spend on things that are not important. Because again, you can’t manage time, you can just manage your energy. Make sure that you have priorities, just three. One, two, three priorities for the day. Where if you finish all three priorities you're done for the day, you're happy, whatever else you could finish is a bonus.\n\nThat's how I do it so that I feel productive every day and I actually finished a lot of important stuff. I have priorities. I have my task list, my to-do list. I finished like 15 tasks a day. There are a lot of days I finish, most of my days, I finish 12 to 15 tasks. But if I finish just three tasks, I'll be happy already. I make sure that I still give my best, you know, and that's a big deal for me. That's what makes me successful in other people's eyes. That's why people think that I do a lot of things, but really it's just three major things that I need to finish every day and everything else is a bonus and I give it my all.\n\nSo make sure you have priorities and stick with those priorities. Don't use your time and energy on things that are not important. That's going to be my advice for that.\n\nYoutube: https://www.youtube.com/leadershipstack\n\nJoin our community and ask questions here: from.sean.si/discord\n\nFacebook: https://www.facebook.com/leadershipstack","rating":4,"episode_type":"full","user_data":{}},"104389506":{"air_date":"2021-11-11 10:00:13","external_ids":{"spotify":"23VODF0Mt4OfDgnoBlcKzR"},"podcast":{"image_url":"https://images.pod.co/2Ghz5Vfq93I81FHxrN7RuP8l0ca33EaEnaelmlYHck8/resize:fill:1500:1500/plain/artwork/25dcfd21-f344-46f9-91a3-184da537d6e6/the-leadership-stack-podcast-1.jpg","feed_url":"https://feed.pod.co/the-leadership-stack-podcast-1","id":1536023,"categories":[{"id":11,"text":"Business","slug":"business"},{"id":273,"text":"Management","slug":"management"},{"id":1081,"text":"Entrepreneur","slug":"entrepreneur"},{"id":9,"text":"Technology","slug":"technology"},{"id":16,"text":"Education","slug":"education"},{"id":37,"text":"Careers","slug":"careers"},{"id":50,"text":"Investing","slug":"investing"},{"id":172,"text":"Marketing","slug":"marketing"}],"title":"The Leadership Stack Podcast","slug":"the-leadership-stack-podcast"},"audio_url":"https://downloads.pod.co/a0e32839-b3d2-4a26-89ab-57892c9c6c3c/f307d90e-8632-4ad2-bae0-58a34c8c6e3f.mp3","length":900,"review_count":0,"guid":"f307d90e-8632-4ad2-bae0-58a34c8c6e3f","image_url":"https://images.pod.co/I5A8UbeIlfR7f981bp0EcPySJJ0KNVOqH7DtRAfH49Q/resize:fill:1500:1500/plain/artwork/5872f3c1-3b6e-4f59-a9ee-e2ff5f4fcd6b/the-leadership-stack-podcast-1/ep-295-is-word-of-mouth-marketing-more-effective.jpg","episode_url":"https://pod.co/the-leadership-stack-podcast-1/ep-295-is-word-of-mouth-marketing-more-effective","slug":"ep-295-is-word-of-mouth-marketing-more-effective","rating_count":1,"list_count":0,"creator_summary":[],"highlight":[],"weighted_rating_alltime":3.0303030303030303,"podcast_id":1536023,"title":"Ep 295: Is Word of Mouth Marketing More Effective?","id":104389506,"creator_count":0,"exclusive_to":null,"description":"Sean: I wonder, word of mouth marketing is arguably still the best form of marketing that any company would have.\n\nThat is kind of what you did right there for you. But when you look at a lot of companies, even the big ones, they don't have a word-of-mouth marketing strategy. They would have an advertising strategy. They would have a big idea strategy. They'd have an SEO strategy, which we both are very fond of, but not - no real word of mouth strategy.\n\nVince: Sometimes the word of mouth strategy is hidden in other layers.\n\nSo there's a couple of core strategies we use in - like when I'm dealing with agencies in large corporates, particularly initially some small companies as well. There's a couple of methodologies we use. One of them is any advertising that we're doing, particularly TV commercials and things like that.\n\nThere is this, this holy grail that we want to achieve and that holy grail is getting people to change their language. And I'll give a good example of this. I don't know if you, like, we had this in New Zealand. I don't know if it's in any other country, but we had a Continental Cup of soups, right? So it was a cup of soup brand and Continental had these ads that used to run.\n\n\"Got three-thirtyitis? It must be time for continental.\" And three-thirtyitis wasn't a real thing. It was just their way of describing the afternoon slump that everybody in the corporate world would feel. So you're in your job when it comes to about 3:30 and you're like, \"oh, I don't want to do my job. I just want to go home. I'm tired now.\"\n\n And it's because you've got that slump that happens after lunch. You've had a big feed, all these kinds of things. So they owned this message. They owned this concept called three-thirty itis. So that became something that became a word of mouth because everyone started using that language. But to achieve that, by the way, is incredibly rare and incredibly hard.\n\nThis was the holy grail. It's actually very difficult. The other way that I do encourage everyone to do it and corporates do it. And they kind of hide the word of mouth within this, as the whole concept of a friend gets a free campaign. And you'll see this with some of those deals that corporate strand, where they're like you know like power company is a good example this.\n\nSome power companies over here go, \"Hey, invite your friends. And for everyone that signs up, you get $50. Oh, you both get $50 off your power bill\" or something. So they're using you as their marketing engine. You're out there telling people, \"Hey, come and sign up with me. You'll get 50 bucks. I'll get 50 bucks and we'll both have our power in the new company.\"\n\nSo that's an aspect of word of mouth that can be cultivated by brands rather than relying on people out there.\n\nYoutube: https://www.youtube.com/leadershipstack\n\nJoin our community and ask questions here: from.sean.si/discord\n\nFacebook: https://www.facebook.com/leadershipstack","rating":5,"episode_type":"full","user_data":{}},"143161022":{"air_date":"2022-06-29 10:00:16","podcast":{"image_url":"https://images.pod.co/2Ghz5Vfq93I81FHxrN7RuP8l0ca33EaEnaelmlYHck8/resize:fill:1500:1500/plain/artwork/25dcfd21-f344-46f9-91a3-184da537d6e6/the-leadership-stack-podcast-1.jpg","feed_url":"https://feed.pod.co/the-leadership-stack-podcast-1","id":1536023,"categories":[{"id":11,"text":"Business","slug":"business"},{"id":273,"text":"Management","slug":"management"},{"id":1081,"text":"Entrepreneur","slug":"entrepreneur"},{"id":16,"text":"Education","slug":"education"},{"id":37,"text":"Careers","slug":"careers"},{"id":50,"text":"Investing","slug":"investing"},{"id":172,"text":"Marketing","slug":"marketing"},{"id":9,"text":"Technology","slug":"technology"}],"title":"The Leadership Stack Podcast","slug":"the-leadership-stack-podcast"},"audio_url":"https://downloads.pod.co/a0e32839-b3d2-4a26-89ab-57892c9c6c3c/6a87e8ec-f1e9-44cb-b0ca-f65f0a091493.mp3","length":926,"guid":"6a87e8ec-f1e9-44cb-b0ca-f65f0a091493","image_url":"https://images.pod.co/GF3PLeCQeiLb2dAxrpVLpCqwFKDdevbwu4gPljAS4YM/resize:fill:1500:1500/plain/artwork/ce6f907e-7144-4de8-800b-5e671067cabb/the-leadership-stack-podcast-1/ep-427-the-cost-of-keeping-up-with-the-joneses.jpg","episode_url":"https://pod.co/the-leadership-stack-podcast-1/ep-427-the-cost-of-keeping-up-with-the-joneses","slug":"ep-427-the-cost-of-keeping-up-with-the-joneses","creator_summary":[],"highlight":[],"podcast_id":1536023,"title":"Ep 427: The Cost of Keeping Up With The Joneses","id":143161022,"exclusive_to":null,"description":"Sean: What is it about these people? You mentioned that five, six months later, that's not a long time and they get themselves headfirst into debt again. It is such a horrible thing. I cannot stress enough being a Filipino-Chinese and being super conservative about money - to get into debt. In fact, the first time that I thought I needed to go into debt in business, I was so stressed out. I know that it's something I should never get into, but what is it about these people that they're used to it as if they need it?\n\nVince: Yeah, I think there's been a normalization of debt and really this starts at a young age, right? So when you're young, first, you have advertisers telling you to buy. If you don't buy, you're not cool, you're not worthy, low self-esteem. We have influencers now, the traditional Kardashians, and things that are showing this high lifestyle. So people are trying to live up to that. But also you have the micro-influencers like those YouTube unboxing videos where these kids are watching these new toys and showing what they got. And then their peers go out and have the stuff so they feel down, and they bug their parents and sometimes the parents will cave in. So it's reinforcing some of these bad habits.\n\nSo I think a lot of the reasons people are in certain financial situations is because they bought into this glamorous lifestyle. If you don't have good parents like you had, the parents that raised you with a very frugal living, and if you don't have that to counter all these messages to buy, buy, buy, otherwise you're not worthy. You don't look cool, you're not successful. Especially in the businesses too. I see this a lot with businesses. They just want to get all the new cars and things to show their success in business rather than building that foundation. So. I think it stems from childhood and once habits form, they're very hard to change.\n\n- - -\n\nYoutube: https://www.youtube.com/leadershipstack\n\nJoin our community and ask questions here: from.sean.si/discord\n\nFacebook: https://www.facebook.com/leadershipstack\n\nLeadership Stack Merch: https://leadershipstack.com/shop/","rating":null,"episode_type":"full","user_data":{}},"143255484":{"air_date":"2022-06-30 10:00:13","podcast":{"image_url":"https://images.pod.co/2Ghz5Vfq93I81FHxrN7RuP8l0ca33EaEnaelmlYHck8/resize:fill:1500:1500/plain/artwork/25dcfd21-f344-46f9-91a3-184da537d6e6/the-leadership-stack-podcast-1.jpg","feed_url":"https://feed.pod.co/the-leadership-stack-podcast-1","id":1536023,"categories":[{"id":11,"text":"Business","slug":"business"},{"id":273,"text":"Management","slug":"management"},{"id":1081,"text":"Entrepreneur","slug":"entrepreneur"},{"id":9,"text":"Technology","slug":"technology"},{"id":16,"text":"Education","slug":"education"},{"id":37,"text":"Careers","slug":"careers"},{"id":50,"text":"Investing","slug":"investing"},{"id":172,"text":"Marketing","slug":"marketing"}],"title":"The Leadership Stack Podcast","slug":"the-leadership-stack-podcast"},"audio_url":"https://downloads.pod.co/a0e32839-b3d2-4a26-89ab-57892c9c6c3c/d5459912-e74a-4e9e-8773-7f2aed3adb6d.mp3","length":841,"review_count":0,"guid":"d5459912-e74a-4e9e-8773-7f2aed3adb6d","image_url":"https://images.pod.co/lSeicVFTYLGm1Kskcm3OVXXCGTnUrRX2wnshgI9gZdw/resize:fill:1500:1500/plain/artwork/df8be334-c97a-41d9-8788-91adb336d1aa/the-leadership-stack-podcast-1/ep-428-how-vince-shorb-shifted-from-being-in-to-being-on-the-business.jpg","episode_url":"https://pod.co/the-leadership-stack-podcast-1/ep-428-how-vince-shorb-shifted-from-being-in-to-being-on-the-business","slug":"ep-428-how-vince-shorb-shifted-from-being-in-to-being-on-the-business","rating_count":0,"list_count":0,"creator_summary":[],"highlight":[],"weighted_rating_alltime":3,"podcast_id":1536023,"title":"Ep 428: How Vince Shorb Shifted From Being In to Being On the Business","id":143255484,"creator_count":0,"exclusive_to":null,"description":"Sean: And Vince, now that you're into personal finance, I wonder, can we do a little role play? A little role play just for fun. So let's just say I'm a business owner and I'm new. I'm a new business owner. I've been doing this for like a year. I've had some success. And now I'm thinking, Hey. I think I need to take out a $500,000 loan because I want to expand my manufacturing plant and I manufacture pots and pans for for cooking. Right. And I need to hire more people. Got to invest in new machinery from China. I've got to ship it all the way here. What do you think about that?\n\nVince: Yeah, I think every business is different, right? It's all about risk, right? Or I might be more risk adverse. Somebody else might be, 'hey, let's go for it. We'll roll the dice and maybe they win. Maybe I win.' It doesn't matter, but it comes down to somebody's risk. So the first thing I talk to people is if you do this, Sean, can you sleep at night?\n\nSean: It's going to be pretty hard because the interest rate is at 7% here in the Philippines. And I got to pay that. You know, I got to cut down on some things that I spend on my lifestyle right now. And I've got to live more frugally for sure. Not sure if I could stick with that. But, you know, I try my best to sleep well at night.\n\nVince: And are there things you could do, people you could talk to, conversation you can have that can make you more certain of that potential? We're never going to 100%. But are there people that that you can chat with about that maybe it's a current client where you can get a preorder or something like that, would make that more of a idea based on facts instead of your hope for the future.\n\nFirst place I'll start to say, talk to those people and see, and I want to make sure you're making the right decision for yourself. There's no right or wrong answer to say what's going to make sense for you. If we can figure out, 'Hey, when that returns come in,' if you can sleep at night with taking on that debt. The other area that's I think, a big area for you and a lot of business owners is intermingling their personal finances into their business. Do you have very accurate business finances that are separate from your personal finances or are you drawing off that business account? 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And I wonder right now, I'm just curious how many people actually say, no, I can't. I don't think I could. And how many people say, 'yeah, you know, I sleep well at nigh. No problem.'\n\nVince: Yeah. You know, on the personal finance side, a lot of people are worried, scared, concerned right now. You know, I'm in the States. I know this is a global thing, too. We work all around the world and there is concern with people and it's scary, you know, having inflation here, the average home pays about 3 to $500 more a month. So that can hit somebody very, very hard. And these people that have these visions for putting away money and they're starting to just make progress, they feel like they sunk back down underwater. So I know a lot of people are having sleepless nights as of right now. You know, we try to encourage that proactive approach. Right. If you feel worried, if you feel concerned now, I felt that way before, too, you know, is my car going to start? 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Everything

The Leadership Stack Podcast