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The Leveraged Business: Earn More, Work Less, Grow Faster

Dr Jacqueline Allyson Dempster

The Leveraged Business: Earn More, Work Less, Grow Faster

A weekly Business, Entrepreneur and Marketing podcast featuring Jay Allyson
 2 people rated this podcast
The Leveraged Business: Earn More, Work Less, Grow Faster

Dr Jacqueline Allyson Dempster

The Leveraged Business: Earn More, Work Less, Grow Faster

Episodes
The Leveraged Business: Earn More, Work Less, Grow Faster

Dr Jacqueline Allyson Dempster

The Leveraged Business: Earn More, Work Less, Grow Faster

A weekly Business, Entrepreneur and Marketing podcast featuring Jay Allyson
 2 people rated this podcast
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Episodes of The Leveraged Business

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My rising resilient series guest today is Lily Woi, an executive coach, leadership expert, and culture change consultant. Lily is both a published author, and international speaker. She has been a contributor to Brainz Magazine and featured on
Why are professionals burning out while they give the best of themselves to help others?  Addressing this question is a key driver for my guest today, Mia Sindolic. After a career as a paediatric dentist, and later after moving continents and h
In this episode, I interview Margo Mansfield, an internationally known speaker, master trainer, mentor, and organization development consultant. Margo is a leader in emotional mastery, helping individuals and companies transform the way they im
As entrepreneurs, we're highly driven, we're committed to the impact that we have, we push ourselves. And we beat ourselves up a lot. It's what drives us, but it also can cause a lot of burnout and stress and anxiety when things don't go quite
My guest for Rising Resilient today is Melanie Hussell, founder and CEO of Melanie Hussell Communications. Melanie's brilliance is in helping business leaders create and deliver powerful presentations. Melanie’s story of resilience is inspiring
My first guest for this special podcast series Rising Resilient is Dr. Carmen Morrison.  Specialization: Parenting, Brain Health, Relationships, Mind-Body Nutrition, she has a Ph.D. in Clinical Psychology, an M.A. in Theology and M.A. in Educat
Resilience is the cornerstone upon which success is built. As entrepreneurs, we possess an unwavering commitment to making an impact in the world. We push ourselves relentlessly, working tirelessly to achieve our goals. But the burning question
It’s the 100th episode and three-year anniversary of the show. And we are celebrating. For 2024, we’re launching a fantastic new series for the podcast – all about one of the key cornerstones of success in business – resilience. I’ve been colla
For the third part of this series focused on surviving and thriving in the age of AI, we address the proliferation of online courses created using Artificial Intelligence (AI), the impact of AI on education, our writing and digital literacy mor
Whether you're a small startup or a large corporation, understanding the disruptive technologies of Artificial Intelligence and generative AI tools like ChatGPT and how they are infiltrating our world, is crucial for staying competitive in toda
There's no ignoring or denying the power of AI in business. It's an incredible way to help with many of the operational parts of running a business including content, copy, processes, customer support, and more. Those burying their head in the
There's no ignoring or denying the power of AI in business. It's an incredible way to help with many of the operational parts of running a business including content, copy, processes, customer support, and more. Those burying their head in the
When you're looking at content and copy in your marketing, have you ever really thought about the job each is doing to drive sales across the customer journey? Defining the purpose, audience and occasion for everything you communicate is super
If you’re feeling the end-of-summer blues, I hear you – I’m noticing my mood is lower than usual. It can be challenging with our social and work interactions to rise above it. The end-of-summer blues is a real thing. The change in temperature,
In this second episode focusing on content marketing, we explore ways to elevate your content performance, moving onto the heavy lifting part, and that's to use content planning practices to increase organic traffic and generate targeted leads.
In this two-part series, we are tackling a very big area of our business development endeavours, and that is developing your content marketing strategy. There's a lot I want to share with you about creating content that converts, so I'm doing i
In this final part 3 of 3, we turn to using your ideal customer avatar (ICA) work to inform your content strategy and create customer centric content and copy. This helps align what you write about, when and where to write what, and how to conn
In the second of this two parter for defining your ideal customer avatar (ICA), we will walk through easy-to-use frameworks and an exercise to create your buyer persona. Whether you work with individuals or organisations, you’ll come away with
Getting super clear on your ideal client avatar will drive every aspect of your business and enable you to communicate your message and offer with total ease and authenticity. A common error I find when it comes to developing an engaged and dev
Distractions are everywhere. From the decidedly-digital like social media (it is technically work, right?) to the very-analogue (like spying on the neighbours – because you do not need to know that they’ve ordered pizza again)…there’s approxima
One of the best things about being an entrepreneur Is that you create the rules. While that sounds great on paper, the truth is most of us don’t actually have any ‘rules’ when it comes to how, when or even why we get our most important work don
If you're looking to improve sales conversions for your consulting, coaching or training business, in today's episode we'll discuss one of the most crucial aspects of client conversion - the discovery session. We'll explore effective strategies
This is the second of a two-part series focusing on successful product launches. In part 1, we looked at the four types of product launch strategies, where we explained how anyone can get started and test their product idea, no matter what stag
Launching a new product can be an exciting, yet challenging experience. You might have a great idea, but bringing it to life and getting it in front of the right audience can be a complex process. You’re going to need one of four product launch
Identifying the right business support for your strategic growth needs is crucial to achieve a good return on your investment of time, energy and money. Here's the second instalment of my two-part series on decoding the consultant vs coach dile
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