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Humanizing Marketing: Episode 4 - Humanizing 'AI in Marketing'

Humanizing Marketing: Episode 4 - Humanizing 'AI in Marketing'

Released Friday, 16th April 2021
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Humanizing Marketing: Episode 4 - Humanizing 'AI in Marketing'

Humanizing Marketing: Episode 4 - Humanizing 'AI in Marketing'

Humanizing Marketing: Episode 4 - Humanizing 'AI in Marketing'

Humanizing Marketing: Episode 4 - Humanizing 'AI in Marketing'

Friday, 16th April 2021
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Artificial intelligence (AI) is being used in Marketing more and more every day. In episode 4 of our Humanizing Marketing series, Tina Rozul and Marty Kihn demystify what happens behind the scenes of AI and machine learning. They sit down with Melinda Han Williams, Chief Data Scientist at Dstillery, to discuss the impact AI will have on personalized and empathetic marketing, including how it will evolve with privacy laws and what impact it will have on future marketing career paths. They also discuss the intersection of AI and marketing software with Armita Peymandoust, VP of Product Management for Einstein in Marketing at Salesforce. Listen in!

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The Marketing Cloudcast

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The Marketing Cloudcast, the marketing podcast from Salesforce, is for Trailblazers who are leading the way in their companies and careers. Every episode offers key marketing campaign tactics, popular trends, interviews with marketing leaders, and relevant insights — such as social media stats and data management strategies in marketing today. Hosts Tina Rozul and Martin Kihn will dive into topics such as performance on individual marketing channels, marketing career advice, the future of marketing, and beyond. Subscribe, be inspired, and become a Trailblazer.See episode recaps and resources at marketingcloudcast.com, and connect with us at @crozul and @martykihn on Twitter.

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