The Media Insider: UK Commissioning Editor of Business Insider, Jack Sommers, discusses how to pitch different types of stories
Released Monday, 22nd February 2021
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The Media Insider: UK Commissioning Editor of Business Insider, Jack Sommers, discusses how to pitch different types of stories
The Media Insider: UK Commissioning Editor of Business Insider, Jack Sommers, discusses how to pitch different types of stories
Monday, 22nd February 2021
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Jack Sommers from Insider (the new name for Business Insider) reveals when to pitch to an editor and when to pitch to a reporter; what makes a 'list' piece; the importance of specifics in a media pitch; and why Business Insider will now be known as Insider - and what we can expect from the other exciting 'Insider' publications.
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The Media Insider Podcast
Pitching stories or ideas to the media is hard. Each episode, author and journalist-turned PR, Helen Croydon interviews a commissioning editor, writer or producer at a high profile media outlet on what, why, who and when they commission a story. If you’ve ever wondered how the news is made and where journalists find interviewees, this is a fascinating listen.Join Podchaser to...
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