Everyone wants to make sales, but no one wants to sell. 

That's the short and sweet summary of what I have observed. It has also been told to me many times: "I hate selling; I feel salesy."

Before moving forward, I want to preface this by explaining when I say "selling" in this episode, I am usually referring to the act of selling, the advertising/ marketing/ show-up-and-sell selling. The action the human person takes to make a sale. Not' selling' like, "my items are/aren't selling well." To be clear!

EVERYONE wants to 'increase sales,' and almost everyone feels super intimidated by marketing or showing up in any sales capacity. No one likes that act of "selling" or having to be "salesy."

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