Episode from the podcastThe Mumpreneur Show: Mums in Business | Online Entrepreneur | Social Media | Blogger

143. How to increase sales in the retail business

Released Monday, 25th September 2017
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SALENA KNIGHT


is retail business strategist, blogger and podcaster, she is a passionate business woman who wants to create a vibrant and supportive community for retailers.

IN THIS EPISODE I TALKED TO RETAIL BUSINESS EXPERT SALENA ABOUT:



  • her family and previous career

  • how she processed herself out from her business

  • how she became a retail business strategist

  • major mistakes she sees retailers do

  • understanding who you are selling to

  • how to identify your ideal client 

  • easy ways to increase sales in retail business

  • easy ways to upsell online

  • planning for Christmas period to increase sales

  • what was involved in planning for her chain of retail stores for the Christmas period

  • producing content for your retail store using brand advocates

  • managing your stock supplies for the Christmas period

  • maximising on the quiet periods

  • ways to the leverage the power of social media for retail stores



WHERE TO FIND SALENA KNIGHT:


www.salenaknight.com

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