SALENA KNIGHT

is retail business strategist, blogger and podcaster, she is a passionate business woman who wants to create a vibrant and supportive community for retailers.

IN THIS EPISODE I TALKED TO RETAIL BUSINESS EXPERT SALENA ABOUT:

• her family and previous career
• how she processed herself out from her business
• how she became a retail business strategist
• major mistakes she sees retailers do
• understanding who you are selling to
• how to identify your ideal client 
• easy ways to increase sales in retail business
• easy ways to upsell online
• planning for Christmas period to increase sales
• what was involved in planning for her chain of retail stores for the Christmas period
• producing content for your retail store using brand advocates
• managing your stock supplies for the Christmas period
• maximising on the quiet periods
• ways to the leverage the power of social media for retail stores

WHERE TO FIND SALENA KNIGHT:

www.salenaknight.com

The post 143. How to increase sales in the retail business appeared first on The Mumpreneur Show.