In a world flooded with content, how do you stand out as a digital media company? How do you then build this community up to 90 million readers? How do you grow profitably?
The answer has a lot to do with community. And of course, content and commerce.
In the first episode of our second season Dhimant Parekh, Founder of the Indian digital-media platform ‘The Better India’ talks to us about how he married content, commerce, and community to build his company.
He talks about
🚀 His early journey and the inspiration to build The Better India
🚀 What he looks for in early-stage hiring
🚀 Cracking his first corporate client
🚀 Starting The Better Home and scaling the business
🚀 How founders should manage personal finances
🚀 His lessons from fund-raising
Listen in.
Get $10,000 free credits to use Freshworks products (including the brand new Freshworks CRM packed with AI-based lead scoring, phone, email, activity capture, and more) by joining the Freshworks for Startups program. Click here to check eligibility.
About the Guest
Dhimant Parekh is an impact entrepreneur. He built and grew The Better India, a social and environmental impact-focused digital platform with a reader base of 90 million. He then built India’s first e-commerce marketplace for sustainable products to connect MSMEs to conscious customers. Most recently he launched India’s only DTC subscription box of sustainable products called ‘The Better Home’.
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Host and Producer - Jayadevan PK
Assistant Producer - Shashwath J
Audio Engineer - Rajesh Subramanian
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