The Pernod Ricard Connect Podcast

An Arts, Food and Business podcast featuring
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Episodes of The Pernod Ricard Connect Podcast

Monica Lafuente joins Tavarus Hogans on the Pernod Ricard Connect Podcast to discuss Jameson’s Legendary Tales Campaign and all the momentum surrounding it. Here Monica highlights:The New Jameson Ads AiringJameson’s GrowthCampaign OverviewSuppo
Attorney Juliana Bleiberg and Director Max Moody from our Legal and Government Affairs teams joined host Tavarus Hogans on the Pernod Ricard connect podcast to have a proactive conversation around the changing times.Things you will hear in this
Take a vacation from the norm and join Whiskey Convivialist Dom Venegas on the PR Connect Podcast, with host Tavarus Hogans. Dom gives us a taste of the tropics as he introduces The Bold Glenlivet Caribbean Reserve.  He explainsWhy this unexpec
Giuseppa Gallo, CEO and Founder of Italicus sits with Tavarus Hogans on The Pernod Ricard Connect Podcast to discuss the new partnership.They explore:Why Italicus is The Most Valuable Premium Aperitivo from ItalyInspirationAward Winning Early S
JR Allen, VP of National Accounts American Liberty Division joins the Pernod Ricard Connect Podcast to discuss the current state of our chain business.JR and Tavarus Hogans discuss:Overall PerformanceKey TrendsInsights & OpportunitiesThe Lastin
Andrew Weir, brand leader of Aberlour takes us on a journey of this award winning brand.  He and Tavarus Hogans discuss:Brand CEP: Louder than wordsTop facts:• Double Cask, double depth• James Fleming founder storyRecent brand news:• Launch of
Jennifer Gerrie, brand leader Lillet sits down with Tavarus Hogans to discuss recent new.** A French wine-based aperitif, Lillet brings a fruity smoothness to every occasion** For more than a century, Lillet has been introducing consumers to th
Saragh Killeen Brand Manager of High End Irish Whiskey, gives us background and history on our beloved HEI portfolio.  We discuss:Redbreast Family History and The Redbreast RangeSpot Irish Whiskey and Interesting Stories Behind These MarquesMid
Michael Penn, Brand Activation Mgr of Power brands gives us 6 Reasons to believe in Martell.  We also discuss:AwarenessBasketball Viewing ProgramQuavo PartnershipSmall Size OpportunityCultureFind out what it means to “Put the brown down and dri
Corey Laney and David Lewis unpack the importance of why digital matters in the spirits industry and how we as both supplier and distributor can collaborate with digital advocacy.  With the New Jr. Digital Advocacy program embraced by both supp
Fernando Salazar and Rachel Stowell dive into the behaviors that drove success during the Digital Challenge.  Here they discuss:AssetsProgrammingSocialWinning 
Trey Zoeller - 8th Generation Master Blender and Founder of Jefferson’s BourbonFour brand facts/bullets:Jefferson’s pushes the boundaries of the definition of bourbon without bastardizing it, while always tipping our hat to tradition. Of the 19
Danielle Beale - Sr. Brand Manager KenwoodKey brand facts/topline bullets:Kenwood Vineyards was established in the 1970s in the heart of Sonoma. On the property is a historic cellar (“the barn”) dating back to 1906 which is where we conduct our
Finian Sedgwick, Brand Manager - G.H. Mumm, joins Tavarus to tell you 4 key things to know about G.H. Mumm.About The Episode:G.H.Mumm is the fastest growing Super-Premium Champagne in the U.S. and is way outperforming the overall category G.H.M
Megan Stroud, Director - Avión and Altos Tequilas, Martell Cognac, and Culture Marketing System, joins Tavarus to tell you 4 key things to know about Tequila Avión. About The Episode: Avión means airplane in Spanish, and this meaning ties close
Kate Zaman, Director - New Business Development, joins Tavarus to tell you 4 key things to know about the team + Pernod Ricard’s Gift Guide!About the Episode:The NBD Team focuses on creating symbiotic partnerships with Corporate clients who do
Kaveh Zamanian, Founder & Whiskey Maker, Rabbit Hole Distillery joins Tavarus to tell you 4 key things to know about the brand.About The Episode:When Kaveh created Rabbit Hole, he set out to build a brand that would serve as the new voice in Am
Brand Director of Chivas Regal, Mwanza Lumumba, joins Tavarus to tell you 4 key things to know about the brand:About The Episode:Chivas Regal’s performance to dateCelebrating the launch of new Chivas 13 Y.O. and what sparked the ideaThe partner
FY20 is the year of new for Absolut Elyx – new pack, new platform & claim, new market focus, new campaign, new price point, new programming Elyx has sharpened who they’re for with a laser focused target audience Elyx’s new claim and campaign is
Manager - Prestige Sales, Lisa Marino, joins Tavarus to tell you 4 key things to know about the Pernod Ricard USA’s Prestige Portfolio:The Prestige Division is PRUSA’s route-to-market luxury selling arm. There are 9 key SKU’s within the Prestig
About the Episode: Senior Brand Manager of Perrier-Jouët, Kerry Fazal, joins Tavarus to tell you 4 key things to know about the brand: The house was started by Pierre-Nicolas Perrier & Rose-Adélaide Jouët who shared a love of nature & art Perr
About the Episode: PRUSA’s Director of Sustainability & Responsibility, John Tran, gives us a glimpse into a day in his life. In this episode, John talks through 4 key things. Insight into John’s role which is split into 3 parts: Sustainabilit
Gerry Graham, Brand Lead of Smooth Ambler Spirits and John Foster, Head of Marketing & Sales for Smooth Ambler Spirits talk all about Smooth Ambler in our latest episode. Award Winning Craft Whiskey Distillery out of West Virginia – the histor
About the Episode: Troy Gorczyca - Brand Director, Malibu, Smithworks, & Kahlua, talks all about Malibu Rum in our latest episode. Malibu is a healthy brand with a strong consumer pull and continues to shine in a declining category Malibu has
Elwyn Gladstone, Founder & CEO of Malfy Gin, talks all about Malfy in our latest episode. Malfy’s heritage on the Amalfi Coast of Italy Malfy’s ingredients highlight its Italian Roots with 4 different variants in the range Malfy is distilled b
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