In this episode we are speaking with Alexander Ferguson, the founder and CEO of TeraLeap, a powerful video testimonial service that helps companies achieve significantly shorter sales cycles through customer success stories. These stories build instant trust with prospects because few things can sell a service better than a person who’s already been transformed by it.

We’ll talk about the importance of diversifying your content type and how powerful it is to integrate video into your marketing and PR programs and some cool ideas for enterprise and consumer focused companies.

Learn more: https://teraleap.io/customer-stories/

If you have other questions we don’t answer in this pod, feel free to check out our website at www.thesilvertelegram.com or send us an email at [email protected] to get some feedback.

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