Mike Rafael, Broadway Ticketing Analyst, discusses why he learned what he knows from working Off-Broadway, how the price of your ticket tells a story about your show, and more.

Places, Please Series: Part 6 with Ken Davenport

Nov 4th, 2021 1h 16m

One of the most fun and most productive events we had this year was our “Take Charge of Your ’21” Challenge in January. Over 500 TheaterMakers joined us to hear tips and strategies on how to have your best year yet from super successful people

Places, Please Series: Part 5 with Ryan Scott Oliver and Tony Howell

Nov 2nd, 2021 39m 54s

Places, Please Series: Part 4 with Alicia Albright and Rodrick Covington

Oct 28th, 2021 40m 11s

Places, Please Series: Part 3 with Stephanie Klemons and Amber Iman

Oct 26th, 2021 35m 47s

Places, Please Series: Part 2 with T. Oliver Reid and Bret Shuford

Oct 21st, 2021 21m 26s

Places, Please Series: Part 1

Oct 19th, 2021 40m 36s

An Important Announcement

Sep 13th, 2021 7m 33s

Thank you for listening to these conversations over the 6.5 years I've been hosting this podcast.We're not saying Goodbye . . . just see ya later!Referenced in this episode:The TheaterMakers Facebook Group: www.facebook.com/groups/theate

Answering 10 FAQs on Broadway Investing

Sep 6th, 2021 26m 9s

About this episode:Before I crowdfunded Godspell, I had a thesis.“There are thousands of people out there who would love to invest in Broadway shows . . . they just don’t know how to do it, or who to talk to.”Sure enough, when we announced o

Broadway's Advantage To Its Comeback

Aug 30th, 2021 11m 37s

About this episode:This shutdown has lasted longer than we thought possible.And while we're (slowly) reopening now, a year and a half later, there are real reasons why our leadership waited. Listen to this 8-minute episode to find out what o

My Revised Look At What Broadway’s Recovery Will Look Like

Aug 23rd, 2021 11m 16s

Things have changed since May of 2020.Shoot, things have changed since yesterday!But since May of 2020, when I first posted my “What The Broadway Recovery Will Look Like” series? Well, dang it, can any of you have imagined that we’d only have

An Off Broadway Model On Broadway

Aug 16th, 2021 12m 22s

I arrived in New York City during the Golden Age of Off-Broadway. Forever Plaid, Nunsense, And The World Goes Round, Cryptogram, Family Secrets, and more, were a few of the shows running in theaters under 499 seats . . . in commercial productio

The Best Advice I Received At The Start of the Broadway Shutdown

Aug 9th, 2021 7m 19s

At the beginning of the pandemic, I called everyone I knew for advice. I’m talking big time theater people, as well as big time business people.I got amazing advice. And it reminded me how important it was to ask for advice from others who are

What TheatreMakers Can Learn From Simone Biles

Aug 2nd, 2021 14m 12s

If you've been following The Olympics this year, or if you're on the internet, you probably heard Simone Biles withdrew from an individual all-around gymnastics competition at the Tokyo Olympics in an effort to focus on her mental health and we

"As Seen On TV" Commercials

Jul 26th, 2021 10m 50s

Remember infomercials? Late night shopping, 'as seen on TV' commercials? I discovered what worked with those commercials and how the most successful plays/musicals used a very similar technique.Referenced in this episode:The TheaterMakers

What Movie Companies Did That Streaming Companies Should Do

Jul 19th, 2021 13m 8s

In the early 2000s, I met with one of the most powerful people in Hollywood. We discussed the differences between the business models of theater and film. How Hollywood owned scripts instead of licensed them. How producers in Hollywood became h

The Hardest Part of Creating a New Show

Jul 12th, 2021 12m 45s

I'm sharing what I believe to be the hardest part of creating a new musical or play . . . and how I've overcome that. And how you can apply this to YOUR process.Referenced in this episode:30 Day Play Challenge: www.30DayPlayChallenge.com

How NOT to Fundraise For Your Project

Jul 5th, 2021 16m 25s

After watching one of the most recent NYC Mayoral debates this year, I realized one profession who has to raise more money than a Broadway Producer is a Politician.And after reading through many MANY emails from Politicians asking for donation

"What do I do now as a theater graduate?"

Jun 28th, 2021 11m 41s

Thousands of theater students have graduated this year. I can’t imagine being a student right now, nevermind a theater student.I recently had one of those students Facebook me asking “what the @#$% do I do now?”And in this podcast episode, I

What About Broadway?

Jun 21st, 2021 11m 19s

In my 30 years (!) living in New York City, I’ve never watched a Mayoral debate.But with all that’s riding on the next Mayor of NYC, you can bet your A-train that I tuned into the debate between the leading candidates.Tune into this week's ep

New Destination Only For TheaterMakers

Jun 14th, 2021 9m 20s

When I was in college at Tisch, I, like every other student at NYU, tried to get into nightclubs on the weekend.And for some reason, the fancy door people, with their super chic outfits, always turned me away. In hindsight, it might have somet

10 Audition Tips For Actors

Jun 7th, 2021 17m 58s

Sitting on the other side of the table is something that every actor should do. It’s incredibly educational and inspirational because frankly, you realize that while there are lots and lots of people who call themselves actors, there's a much s

3 Reasons Why Crowdfunding Did NOT Take Off on Broadway

May 31st, 2021 19m 50s

It has been 10 years (!) since I crowdfunded Godspell. It remains one of the most difficult things I’ve ever done in this business.It took two years to put together. It took three law firms. I had to pass a securities exam. Oh, and let me tell

The Answer I Hope To Hear From Ticketbuyers

May 24th, 2021 13m 20s

As the theater comes back to life, marketing is going to be more important than ever before. But before we start advertising, there are things we need to do first: ask our audience how they're feeling about returning, what's on their minds abou

Eight Shows a Week on Broadway

May 17th, 2021 12m 28s

Today, I explore what it would mean if Broadway was allowed to run less than 8 shows a week.Referenced in this episode:"8 Shows a What?": https://www.theproducersperspective.com/my_weblog/2007/11/8-shows-a-what.htmlThe TheaterMakers Fa