Have you ever wondered about what happened before an innovator or entrepreneur had their "I got it!" moment? I certainly have. 

That's why I really enjoy Before It Happened hosted by Donna Loughlin — former journalist and storyteller with a captivating way to abstract the behind-the-scenes story; and now she's sharing those stories with us. 

Before any world-changing innovation… there was a moment, an event, a realization that sparked the idea. 

Before it Happened is a show about that idea. Donna lets us listen in as she speaks to visionaries, innovators, thought-leaders and more each Thursday.

Listen and subscribe to Before It Happened wherever you get your podcasts.

Meet Chris Porteous, CEO of Grey Smoke Media/My SEO Sucks, which builds sales funnels and marketing workflow solutions for businesses across North America.

Most people have been burnt at least once by an SEO agency. While working at a large hedge fund Chris noticed that the agencies they were working with lacked transparency and were not focused on results. 

Realizing there were very few credible people in the space he decided to leave the finance space to help companies grow through smart technology. 

Today his growth-focused agency ‘My SEO Sucks’ has helped clients generate tens of millions of dollars a year and has one of the lowest churn rates in the industry (2-3% a year).

In his spare time, Chris created the world’s largest cardboard beach (interesting story ...).

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