Farra Trompeter, co-director, is joined by Sheleia Phillips, founder and principal consultant of SMP Nonprofit Consulting, to talk about how to better position your organization to secure funding. Hear examples of nonprofits that have better po

Episode 158: How can staff take care of themselves while changing the world?

22 days ago 28m 29s

Farra Trompeter, co-director, talks with Meico Marquette Whitlock, founder and CEO of Mindful Techie, about mindfulness in the workplace and offers tips that nonprofit leaders can apply to cultivate care and resilience among their teams.

Episode 157: How can you raise awareness and build trust?

Mar 20th, 2024 24m 57s

Farra Trompeter, co-director, sits down with Derrick Feldmann, managing director of Ad Council Research Institute and Ad Council Edge, who shares tips for nonprofit staff who are looking to connect awareness and action, to reach people who are

Episode 156: How can we have courageous conversations?

Mar 6th, 2024 21m 24s

Farra Trompeter, co-director, is joined by Nneka Allen, Camila Pereira, and Nicole Salmon, co-editors of Collecting Courage: Joy, Pain, Freedom, Love, a collection of lived experiences written by 15 accomplished Black North American fundraiser

Episode 155: What are the latest nonprofit communications trends?

Feb 21st, 2024 20m 2s

Farra Trompeter, co-director, talks with Kivi Leroux Miller, founder and CEO of the Nonprofit Marketing Guide, about the latest nonprofit communications trends, including hot topics like AI, brand archetypes, and the structure of communications

Episode 154: How can you deliver the right message to the right audience?

Feb 7th, 2024 18m 48s

What is most important, the message, the channel, or the mindset of the audience you are trying to reach? Farra Trompeter, co-director, and Ryan Gerhardt, copy director, discuss how we think about segmentation and messaging, the differences bet

Episode 153: How should you approach audience research?

Jan 24th, 2024 22m 25s

Effective research begins with clear objectives and choosing methods aligned with your audience to answer key questions. Farra Trompeter, co-director, sits down with senior strategist, Menaka Chandurkar, to talk about the benefits research prov

Episode 152: How do you get messaging to take hold within your organization?

Jan 10th, 2024 21m 47s

Join Farra Trompeter, co-director, and Jennifer R. Hudson, president of Think Beyond Public Relations, as they discuss how nonprofit staff can create messaging that gets people to engage with that organization's mission. Together they discuss i

Episode 151: Why and how are nonprofits diversifying their donors?

Dec 20th, 2023 25m 22s

Farra Trompeter, co-director, and Funmilayo Brown, founder and CEO of Layo Philanthropic Partners chat about redefining philanthropy for people of color and how nonprofits can effectively use communications to attract and engage their donors.

Episode 150: How can you navigate the highs and lows of the naming journey?

Dec 6th, 2023 22m 58s

Farra Trompeter and Liz Ricca, co-directors, explore the emotional nuances of changing a nonprofit's name and break down six highs and lows of the journey.

Episode 149: How can you bring accessibility and inclusion into your communications?

Nov 22nd, 2023 22m 45s

Farra Trompeter is joined by Kerry Thompson, senior advisor for inclusion and accessibility at the Disability Rights Fund and the Disability Rights Advocacy Fund, to discuss the significance of incorporating accessibility and inclusion in your

Episode 148: What do nonprofits need to know about AI and data science?

Nov 8th, 2023 20m 38s

Farra Trompeter, co-director, is joined by Dr. Ashutosh Nandeshwar, senior vice president of data science and analytics at CCS Fundraising to talk about how nonprofits should approach AI, various use cases, and practical tips that nonprofits ca

Episode 147: How do you hire for a strong communications team?

Oct 25th, 2023 23m 6s

How do you hire for a strong communications team? Co-directors, Farra Trompeter and Elizabeth Ricca zoom out and talk about communications in general, why nonprofits are investing more now in how they structure their communications teams, and t

Episode 146: What's your next move on social media?

Oct 11th, 2023 22m 50s

What's your next move on social media? Farra Trompeter is joined by Julia Campbell, author, speaker, and host of the Nonprofit Nation Podcast, who shares four pillars of social media management as well as three insightful questions to help your

Episode 145: How should you approach GivingTuesday?

Sep 27th, 2023 27m 55s

Farra Trompeter, co-director, and Abby Jarvis, Senior Content Marketing Manager from Neon One discuss the history, the challenges, and the opportunities of GivingTuesday as a global generosity movement.

Episode 144: How can communications help you recruit and engage board members?

Sep 13th, 2023 30m 37s

Farra Trompeter, co-director, talks with Rob Acton, founder and CEO, and Erin Pierson, director of strategic growth, from Cause Strategy Partners to discuss how to engage board members in marketing and communications from recruitment through bo

Episode 143: How can you manage change?

Aug 16th, 2023 22m 50s

Farra Trompeter, co-director, sits down with Mara Mintz, consultant, and account lead, and Caitlin Corda, head of marketing, brand, and business development, from Blue Beyond Consulting to discuss the importance of change management for nonprof

Episode 142: What and who is a major donor?

Aug 2nd, 2023 23m 50s

Farra Trompeter, co-director, chats with Alyssa Wright, founder and principal of Wright Collective, about what and who is a major donor and encourages organizations to have deeper conversations with donors about the diverse ways they contribute

Episode 141: How can your nonprofit staff maximize LinkedIn?

Jul 19th, 2023 22m 36s

Farra Trompeter, co-director, welcomes Tania Bhattacharyya, founder of Lumos Marketing, to discuss maximizing LinkedIn for nonprofit staff and the power of personal branding. Get tips for how your organization can use LinkedIn more strategicall

Episode 140: How can you create true partnerships with sponsors?

Jul 5th, 2023 23m 30s

Farra Trompeter, co-director, and Mariah Monique, founder, and CEO of The Sponsorship Catalyst, discuss the importance of building true partnerships with sponsors and offer pointers on how sponsorships can be a game changer for nonprofits.

Episode 139: How can you create messaging and communications that reflect the principles of justice, equity, diversity and inclusion?

Jun 22nd, 2023 16m 35s

Farra Trompeter, co-director, delves into the topic of creating messaging and communications that embody justice, equity, diversity, and inclusion (JEDI) principles with Vanessa Wakeman, founder, and CEO of The Wakeman Agency.

Episode 138: How should new communications directors approach their role?

Jun 7th, 2023 23m 32s

Farra Trompeter, co-director, and Ally Dommu, director of service development, share insights and strategies for those starting or looking to refresh their approach to leading communications at their nonprofit. Whether you're onboarding a new c

Episode 137: What can branding really do for your org?

May 24th, 2023 19m 40s

Farra Trompeter, co–director, chats with Vince Warren, executive director at the Center for Constitutional Rights, about their branding journey and what outcomes they achieved by shifting how they expressed their mission more robustly through n

Episode 136: How can we bring radical honesty to communications?

May 10th, 2023 28m 42s

Farra Trompeter, co-director, chats with Marisa DeSalles, founder of Good Tilth LLC, and Michelle Flores Vryn, chief development officer with OneStar, about radical honesty and the power of rooting truth and trust throughout your communications

Episode 135: What does it actually mean to show up as a "good" board member?

Apr 26th, 2023 24m 31s

Farra Trompeter, co-director, chats with Brooke Richie-Babbage, founder and CEO of Bending Arc, and the host of The Nonprofit Mastermind Podcast, about what they find meaningful about board service and the benefits of having board members who a