In this episode, Jenay is chatting with Anna Nassery of Brand Up all about the key steps to building a brand online.
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- Anna’s advice on investing in a sales page right out of the gate and what to never invest in until you have accomplished “proof of concept” first (4:45)
- How you have to make things really clear on your website (12:15)
- Walk through on how you can understand what your brand is, or should be, if you’re DIYing it (14:10)
- What sub brands are within your brand (16:55)
- Practical tips you can use when it comes to using specific colors, fonts, or styles in your branding (28:15)
- Where she recommends starting when it comes to your sales page and the strategy that goes into it (36:00)
- What the important things are to note about creating your own brand in the online space with specific tips (40:15)
- How she has created a really affordable way for you to get started to build your brand (47:00)
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