In this episode, I talk with someone who took her pre-existing knowledge in Corporate America, mixed it with a real life situation she had in her own life with her daughter, and used the subscription model to launch her idea to subscription domination.  I talk with none other than Deana Hicks, Owner and Founder of One Girl Inspired! 

I had the privilege of being introduced to Deana by a mutual friend, and alumni of The Subscription Box Show, super connector Kenny Kahn of Taptivate, so shout out to Kenny and the team doing great things at Taptivate. 

Deana Hicks is the Founder & Chief Inspiration Officer of One Girl Inspired, a monthly subscription for teen and tween girls ages 12-16years old.One Girl Inspired provides girls with tools and positive messaging that inspires,empower and motivate them believe in themselves, aspire to dream big, be their best selves, and one day make their own mark on the world. 

Before starting One Girl Inspired, Deana spent 20+ years in Marketing, helped build and launch multiple brands and start-ups, ran a corporate non-profit and even created and directed a music business camp for teens. Being a mom to a teen daughter, which is her true inspiration, led Deana to start One Girl Inspired. She believes that just one inspired girl can change the world.  

Deana launched One Girl Inspired in May 2019 and within 6 months was honored to be nominated by her community as a finalist in Charlotte Media Group’s 2019 Small Business Person of the Year.  And, in less than 17 months, One Girl Inspired is now in 44 States and 3 Canadian Provinces.  

In our conversation, Deana and I discuss a lot of different things, but a few that stick out are the important lessons she learnt from corporate America, and brought to her business and why you have to be willing to be yourself, and share your why!

Guest Links:
website: https://www.onegirlinspired.com/
http://www.facebook.com/onegirlinpsired
http://www.instagram.com/onegirlinspired
http://www.twitter.com/onegirlinspired
http://www.pinterest.com/onegirlinspired 

Eric’s Recommended Affiliate Courses:
Megan MacNeill’sIndustry Leading LinkedIn Course: https://relevant-personal-branding.thinkific.com/?ref=fbfbc7
Julie Ball's Subscription Box Bootcamp 2.0 Course Link:
https://ericmusick.krtra.com/t/h67apnWbBQ9c
The Subscription Box Experts Academy Course By Liam Brennan Link: https://ericmusick.krtra.com/t/jIw4to2rXSoQ

Host Links:
The Subscription Box Show Website: https://www.thesubscriptionboxshow.com
The Subscription Box Show Facebook Page:

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For more, email me at [email protected]