Social Media Instructor and Consultant, Rebecca Coleman, sits down with host Russel Lolacher to talk about why you should be on social media as a customer service channel.

Word of the Week: SOCIAL (seemed obvious)

In the show, Russel and Rebecca discuss:

• actionable tips to get you started on social
• the dangers of not being on social media
• examples of companies doing it right.
• Rebecca’s background in theatre and how it helps online engagement.

We also find out the industry that she thinks is generally doing customer service best.

For more on Rebecca Coleman and her work, connect with her on Twitter and on her website.

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