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INSTAGRAM • IGTV is here! How do marketers use it? • Hashtag Study: Should we put them in the caption or comments?
TWITTER • Spy on your competitors’ ads
FACEBOOK • Seven creepy Facebook patents that may affect your campaigns • Using a Grey Account? Kiss your API-based publishing goodbye • Templated posts are here (and they’re horrible) • Business Manager no longer user-splits • Facebook reeeeeeeally wants you to cross-post to Instagram • Simpler multi-photo format
GOOGLE/YOUTUBE • Meet Google Ads (formerly Google AdWords) • Smart campaigns rolling out • Some nice YouTube upgrades for marketers
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