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Shayda Torabi
To Be BluntClaimedEpisodes
Shayda Torabi
To Be Blunt
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"I didn't respect the plant, and when I finally learned to respect it and appreciate it, I was then able to find love and appreciation in myself to feel better and become a better version of me." - Kim FloresEveryone needs a minute, even if you
"Our mission is to bring cannabis back to its pre-prohibition status, where it's a widely accepted plant medicine." – Peter Barsoom What does it take to be a pioneering brand in the rapidly changing cannabis industry?In this episode, I chat
"We push boundaries far past the status quo. We're not going to accept the status quo, but we choose to do that in a safe and calculated manner." – Chris Fontes In this episode, Shayda chats with Chris Fontes about his career journey in hemp,
“We produce cannabis where it should be produced and we sell cannabis where it should be sold – That's our thesis. That's what we've been fighting for. That’s our strategic pathway.” – Andrés FajardoIn my chat with Andrés Fajardo of Clever Leav
“It was basically a perfect storm – There was only the black market. There was nothing legal about cannabis whatsoever. And so, thus began a fourteen-year journey of acquiring, dispensing, packaging, and transporting; Everything all in one. We
"I think Texas has one of the most accountable medical programs in the country. Meaning we can tell you who prescribed that prescription, what their pain program was, who bought it, what day it was bought, and who provided it." - Pat DavisTune
"We were able to successfully train a system that could predict reasonably the outcomes that you might expect to feel from an arbitrary profile. And today we utilize that to do recommendation in store." - Joshua MallettEver wondered about the D
"We have this new appreciation for combining the CBD and the THC; historically, we made it a big deal to separate them. And it turns out when you put them together, the brain receptors like it." - Dr. Morris of Duber MedicalFrom the early days
"People should be able to make an informed choice about what they consume, especially when it has a potential therapeutic benefit." - Lara FordisKnowing your target market is the first step in every successful business.In this episode, Lara For
"I'm a free market guy, but I look at this much like alcohol where you don't want 10 distributors of Bud Light in a specific market. So it's very similar to that." - John MuellerJump into the latest 'To Be Blunt' episode with Shayda Torabi and
"At the end of the day, I don't care what anybody tells you. Is a better experience, whether that dabbles concentrate, whether that's an edible tincture, you are capturing the true essence of the plant with this extraction. We're not adding any
"I don't want us to have beverages go stagnant with beverages that are moving because they're high dose and cheap on the West Coast. Let's come up with some more functional beverages, whether they're high dose or low dose, and let's incorporate
"The brand is kind of the representation of all of the good or bad things that the customer or the purchasing public perceives around the brand" - Seth GardenswartzIn this episode of To Be Blunt, host Shayda Torabi and guest Seth Gardenswartz,
"Data is the new oil data is the new goal. So what we have in our database is a direct tie between COA and user outcome on a person-by-person basis. That's a highly valuable data set." - Eric MercadoAre you ready to tune in for a glimpse into t
"You better get ready to play your A-game, and you'd better get tough and get a strong backbone and figure out who you can align with that can help you succeed because you can not succeed alone in this business." - Kim PrinceWant to know how to
"There are many ways to kind of establish and build your brand. I think if you don't have these things, now is a great time to be inspired to figure out: ¿What is my brand? ¿Why? ¿What are my brand values? ¿What's my mission statement? To conti
"The more that we de-stigmatize cannabis, the more that we all win." - Brianna KilcullenAre you aware of Hemp's Potential to Revolutionize the Textile Industry?Welcome back to the To Be Blunt podcast! In this episode, Shayda Torabi welcomes Bri
"We want to bring integrity and efficacy to an industry where there are a lot of people who choose to operate in a gray area and cause it's so consumer-driven, we have to be on the front lines." - Jesse KernsJoin Jesse Kerns, co-founder of New
"It's not that synthetics are inherently bad. It's there are bad ways to synthesize, and there are good ways to synthesize." - Shayda TorabiDo you want to know how Cannabis and Psychedelics Converge?Join Shayda as she explores the overlap betw
"Follow your passion. There's room for it in the space, and may not be in a direct role and may be consultative, but it exists, and you just have to lean into what you're passionate about."Are you ready to unlock the hidden potential of cannabi
"The only difference between an entrepreneur who's successful and an entrepreneur who is not successful is that an entrepreneur who's successful doesn't quit." - Willie McKenzieEver wondered what it takes to thrive in the ever-evolving world of
"Know your why. Who is your target audience, and what is your why? Not your what, not your how." - Christina WongEmbark on an inspiring journey with Christina Wong, a cannabis business owner and brand marketer. Discover how she transitioned fro
"For a customer and for a consumer who's looking for a really consistent experience you need to be able to deliver that dosage consistency. And I think that's the thing that has really differentiated us against other products and where we conti
"What they would do is they would come to a tissue culture lab, like conception, and then we create a clone through a different process than traditional cloning. It's done in a lab, It's done with hormones, mixtures. It's a sterile environment.
"It is on us to push this industry forward." - Guy Rocourt"What got us here what got us through a prohibition is what was grown in grandma's garden and made in grandma's kitchen natural simple formulations." - Guy RocourtThis episode of the To
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