Episode from the podcastTwenty Thousand Hertz

I'm Lovin' It

Released Wednesday, 24th February 2021
 1 person rated this episode
Since its introduction in 2003, the McDonald’s “I’m Lovin’ It” jingle has become one of the most recognizable melodies in the world. This is the story of how a catchy five-note jingle conquered the planet, from its humble beginnings at a German ad agency, to being sung by globally famous pop stars. Featuring interviews with "I'm Lovin' It" composers Tom Batoy and Franco Tortora of Mona Davis Beat.

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Episode transcript, music, and credits can be found here: https://www.20k.org/episodes/imlovinit
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This was a lot of fun! I'm of the "put a smile on" generation, so I knew less about "I'm lovin' it," but it was fun to learn about the marketing strategy. Really interesting how there was a design around getting the music popular ahead of the ads.
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