In this week's episode, Travis and Stewart interview Stan Bokov, who managed to promote his "social network of fintech" to millions of users for free. He explains how this was possible, and what lessons were learned along the way.

In the news, Alexa and Cortana are getting married. The dynamic duo muse on what that means for marketers and conversational UI in general. And we cap off this week's episode with some new research into push notifications and how they are still generating incredible results. How incredible? Almost 10X. Now how do you like them apples?