A bittersweet goodbye but an exciting new beginning! After over 500 episodes of Video Marketing Mastery, Todd Hartley is off to start a new podcast that is brought to you by the Wirebuzz team! Introducing the Todd Hartley Show! This inspirati

Ep. 509: Are you Getting ROI and Tracking ROI from Conferences?

May 23rd, 2022 13m 44s

In this episode of Video SMarketing Mastery, Executive Producer Sarah Scott talks with WireBuzz CEO Todd Hartley about how to make the most out of your conference experiences this year and how you should be tracking the results you get in your

Ep. 508:How Medical Brands Can Use the Force to Tell Better Stories

May 4th, 2022 47m 31s

Join WireBuzz’s Kasen, Amanda, and Chad as they travel to a galaxy far, far away and discuss the importance of the hero’s journey, how your company can master the force of digital marketing, and some light Jar Jar Binks trash (compactor) talk.

Ep. 507: Turn Attendees Into Superfans - What Healthcare Conferences Can Learn From FanCons & Theme Parks

Apr 15th, 2022 38m 18s

Hey medical marketers, want to turn your event attendees into superfans? If so, this episode of “Video SMarketing Mastery” is for you!In honor of National Anime Day being April 15th, the WireBuzz team gathered around to nerd out about their fa

Ep. 506: Think “Audio First” (Pt. 2) - How to Write Effective Video Scripts

Apr 6th, 2022 17m 30s

In Part 2 of this episode of “Video SMarketing Mastery”, the WireBuzz content team breaks nerds out about how to write effective video scripts - and why sometimes, the most effective script is actually a silent one.

Ep. 505: Think “Audio First” (Pt. 1) - How Music & Sound Can Make or Break Your Videos

Apr 6th, 2022 22m 50s

In Part 1 of this episode of “Video SMarketing Mastery”, WireBuzz talks about what it means to think “audio first” when it comes to your marketing content - and how the music and sound design of your videos can make or break their success.

Ep. 504: Teamwork Makes the Dreamwork: How We Collaborate to Produce Champion Videos

Mar 16th, 2022 15m 57s

In this week’s episode of “Video SMarketing Mastery”, key players from the WireBuzz team explain our agency’s video production process. Learn how we “pass the ball”, layup each department for success, and collaborate to produce award-winning vi

Ep. 503: Managing Client Relationships & Video Production in a Remote-First World

Mar 3rd, 2022 41m 6s

In this week’s episode of “Video SMarketing Mastery”, WireBuzz Director of Operations & Executive Producer Sarah Gavin has an open conversation with her fellow producers (Alicia Longo & Weslie Swift) about how the pandemic caused our agency to

Ep. 502: What Life Science, Biotech, & Healthcare Brands Can Learn from 2022’s Best SuperBowl Ads

Feb 17th, 2022 32m 36s

Why don’t life science, biotech and healthcare brands treat commercials and marketing campaigns like Super Bowl ads?Healthcare providers and patients aren’t lawyers or scientists – they’re people (and some are even football fans). Just because

Ep. 501: Developing Heart-Centered Business Relationships (w/ Jason Fair)

Feb 9th, 2022 29m 34s

What’s the longest you’ve pursued a prospect? What’s the most unique or special gift you’ve ever given a client? In this week’s episode of “Video Smarketing Mastery”, WireBuzz Head Strategist Kasen James chats it up with VP of Digital Strategy

Ep. 500: Along the Road to Business Mastery (And Todd's Next Turn...)

Jan 19th, 2022 10m 6s

Welcome to Episode 500! It’s been an believable ride; right? Sharing with you what I’m learning along the way has been an incredible joy. If you’ve been following me for a while, you watched me grow as a business leader, a video creator and a s

Ep. 499: Todd Interviews Dr. Michael J. Urick

Dec 10th, 2021 19m 10s

In this episode, Todd talks with Dr. Michael J. Urick about how you can teach and communicate with people at higher levels.

Ep. 498: Who Should get Video Training?

Dec 2nd, 2021 7m 34s

If you're thinking about leveling up your career or business but not sure how do it....find out in this episode if you're the right candidate for Todd's 5 Day Bootcamp Challenge. To find out more information and sign up, visit www.toddhartley.c

Ep. 497: Todd Shares his Biggest Professional Regret

Dec 1st, 2021 8m 50s

In this episode, Todd shares pivotal moments and reflects on things he wishes he would have done differently in his career. But as we all know, with every mistake comes an opportunity to grow. Looking to grow your own business? Sign up for Todd