Making authentic relationships is extremely important when meeting new people in all aspects of our lives. How do you make these connections to start expanding your network? Well, it’s as simple as doing something that you enjoy doing. Today, WTR welcomes Scott Holmen, founder and CEO of Agency73 and long-time successful entrepreneur. In today’s episode, we discuss how if you put a strong investment into relationships, it could be the key to growing your business.

WTR Discussion With Scott Holmen, Importance Of Relationships

Scott Holmen

Website: http://scottholmen.com 

Website 2: https://www.agency73.com/

LinkedIn: https://www.linkedin.com/in/scott-holmen-63aa6410/ 

Facebook: https://www.facebook.com/scottholmen 

Twitter: https://twitter.com/Agency73 

NOTES

• [00:27] Kevin: Today, we’re joined by guest Scott Holmen. He is the founder and CEO of Agency73 and long-time successful entrepreneur. One of the things that we've both found in business is that overtime, business can benefit from the relationships that we have
• [01:11] People and business revolve around relationships
• [01:19] Would you mind sharing a little bit about where you came from and what inspired you to get to where you are today?
• [01:33] Scott: I've started a lot of businesses that have been across a lot of different industries. I didn't go on the traditional path and become an expert in any one thing, I just got addicted to learning and trying things and starting businesses
• [02:09] I've gone into it not knowing much about that industry and I just loved learning and meeting people and trying new things (has worked out)
• [03:58] Kevin: I've always had a saying that goes when you realize how much you don't know about a subject, that's when you're an expert
• [04:10] Scott: The more I learn the more I realize how much there is to learn which makes it super enjoyable
• [04:26] Kevin: Why do you think it's so important to focus on relationships in business?
• [04:33] Scott: For me, it's fun. All of my clients have become friends, a lot of my clients were friends first
• [04:57] It's a very natural thing when you put yourself out there, at least for me
• [05:30] I'm always making introductions, which end up coming back to me which has grown our business without the need for marketing
• [06:22] Kevin: It doesn't feel good when you don't have a connection to people (ex: cold calling)
• [06:47] Scott: Cold calling makes you appreciate the authentic relationships that drive business (get to see the contrast)
• [07:43] Kevin: So you build your business primarily with relationships. Can you talk a little bit more about how it's built up your business?
• [07:58] Scott: On the client side

1. [08:17] After years of meeting new people, you start building up a great network of clients
2. [08:22] Because these people know and trust me, I do great work
3. [08:48] Politely asking if they can bring other people into your world

• [08:53] On the team side

1. [09:12] We haven't had to really post job descriptions (network)

• [09:30] You really have to get out...