By nurturing and following up with your leads, you will increase conversions and book more events. Most of the focus is on generating leads and little to no attention on follow up or staying in contact with prospective clients.  In this episode, you will learn: 

1. How you can nurture leads to convert more into booked events.
 2. The importance of following up and staying in contact with prospects.
 3. Why to consider using a system and having a process in place for leads.
 
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 Chapter Summaries:
[00:00:02] - Kristina Stubblefield is the host of WedPro Business Solutions podcast. She wants to talk about the importance of nurturing and following up with leads.

[00:02:24] - There are many ways to increase your leads in the wedding industry, but let's talk about the importance of following up on the leads you get. If you don't have a process to follow, you might miss out on the opportunity to convert leads into sales or booked events.

[00:05:57] - When a potential client comes in, you should always respond to them within a certain amount of time. If they message you on Facebook, if they DM you in Instagram or message you in TikTok, don't reply with a message that says, contact me by email. Take time to reply using the platform they messaged in.  Don't overcomplicate it.

[00:09:39] - Don't just follow up once with leads, set a reminder and continue to follow up and stay in contact. There is software you can use to track leads and conversions. But if you don't want to take the step right now to implement software, one way is to set a reminder in Google Calendar or a paper calendar. If you take the time to nurture leads, you will see results.

[00:14:12] - Kristina is passionate about the importance of following up on your leads. So much of the focus is on generating leads and not in the funnel process which produces higher conversion rates. She invites you to join her free Facebook Group, where she shares additional tips and resources.

  Connect with Me:
Website: https://kristinastubblefield.com/
Instagram: https://www.instagram.com/kristinastubblefield_
TikTok: https://www.tiktok.com/@kristinastubblefield
YouTube: https://www.youtube.com/channel/UCODw_E9Qq-7f7F9tMZGWWYg/videos
LinkedIN: https://www.linkedin.com/in/kristina-stubblefield-057074a/
Facebook: https://www.facebook.com/kristinastubblefieldpage

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