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Ever wonder HOW someone got that awesome press, publicity or chance to be featured? This episodes shares 5 stories of female business owners and how they got press opportunities for their business. Robin Walker, business coach and speaker, is highlighting five members of her IMPACT Business Circle and the path they took to get in magazines, on tv, and in print. Listen to the end for your action step to get on your way to new exposure for your business! Our Guests: Meg Brunson: Parent’s Magazine Features https://www.megbrunson.com/ Gerri Condon: Industry Magazine Article https://captureyourpath.com/ Jann Fujimoto: HARO: Reader’s Digest, Huffington Post https://speechworksllc.com/https://speechworksllc.com/ Carrie Sharpe: Speaking Gig, Tv Commercial, Magazine Ad, Print Ad https://ryancarriesharpe.com/ Lori Parish: Live Online Show https://www.facebook.com/LParrishCoaching This month we are focusing on visibility with a 3 part series on getting more opportunities to be seen as an expert by new audiences. Check out episode 35 and 36 here, for thoughts on what might be holding you back, motivation to put yourself out there, and tips on what to include on your media page. Grab the Press/ Media Page Checklist download here. (http://eepurl.com/dHqrMP) By signing up for the Podcast Club email, you get notified when these new episodes come out. You will also receive any new freebie or download we offer on the podcast. Mentioned in this episode: The Impact Accountability Group combines strategic planning, goal setting, and the accountability of a small mastermind group to help female business owners meet their bold goals and move their businesses forward. Check out the monthly membership options here. https://www.womensbusinessworkshop.com/impact/ Book a 1:1 coaching session: https://www.womensbusinessworkshop.com/coaching/ If you loved this episode and are feeling generous, would you mind leaving a review on iTunes or sharing with a business friend? (Select “Ratings and Reviews” and “Write a Review”.) Thank you! The post 37: Media Success Stories- 5 stories about getting press for small business appeared first on Women's Business Workshop.
Listen in to hear about how to get more accomplished while working from home with kids. I will be sharing 3 quick action steps to get you on your way to increased productivity when having more distractions and less time to work in your business. In different phases of parenting and business, we sometimes have less time for dedicated and uninterrupted work hours. If now is one of those times for you, it is important to set yourself up for success and make sure the time you are working is on the ‘right’ things. I will touch on each step here, but the episode will go into greater detail and give more relevent examples. 1. Do your most important work first When you are limited on dedicated worktime, when you can work, make sure you are doing the most important tasks. Work on what is urgent (a task with an approaching deadline), or what is directly making you money (sending invoices, follow up with paying or interested customers). Don’t focus on the hardest thing first, unless it also happens to be the most important. 2. Narrow your focus on one thing When there are many things competing for your attention, the last thing you need is an enormous to-do list. Our natural inclination when staring down an overwhelming list is to do the quickest or easiest thing first. That isn’t what you need right now. You need to focus on tasks with impact. Grab your to-do list (we love action step lists in the IMPACT Accountability Group). Take off the top 2-3 tasks that need to get done the most and highlight them. Then choose one to write on a post-it. That is your first focus for the day. Once that is done, you can go back to the highlighted options. In the meantime, put that big list away. 3. Listen to your body If you have done time audits or researched your best work times in the best, my guess is that things have changed. Take a fresh look at your mood and motivation cycles while being at home. When are you the most productive? This may vary throughout the day, or throughout the week. I have to take a day off now in the middle of the week to recoup and then start back up again. I get more done by having a day to rest, than if I forced a full schedule all week. One of the biggest mistakes you can make is trying to work while your attention is divided. We all know this. Yet we try to help our kids with school, while also trying to do our work. That is a recipe for frustration. Do a ‘start and stop’ task like folding laundry or sorting papers so you aren’t wasting your mental energy switching concentrated attention between two tasks. Do your work while the kids are having screen time, napping, or playing outside. If you need ways to keep your little ones engaged while you work, this blog post is an oldie, but a goodie. How to Work at Home With Infants and Toddlers Still stuck? If this still doesn’t work for you or you are having a harder day focusing, grab the Take Action Checklist- a checklist of things you can do when you are stuck. You can sign up once and recieve any new freebie or download we offer on the podcast. If you loved this episode and are feeling generous, would you mind leaving a review on iTunes or sharing with a business friend? (Select “Ratings and Reviews” and “Write a Review”.) Thank you! Mentioned in this episode: The Impact Accountability Group combines strategic planning, goal setting, and the accountability of a small mastermind group to help female business owners meet their bold goals and move their businesses forward. Check out the monthly membership options here. Join our private facebook group! https://www.facebook.com/groups/womensbusinessworkshop.com The post 32: How to Get More Work Done While the Kids are Home appeared first on Women's Business Workshop.
In this episode, business coach Robin Walker discusses what buyers are looking for this holiday season and how you, a small business owner, can create an offer to meet those needs, and build your following or revenue at the same time. You don’t need to sell Santa coffee mugs to have a holiday offer. It can be a free content series, an online challenge, a paid group program that starts in the new year, custom products, or anything your unique audience needs right now. Mentioned in this episode: Create an easy and professional landing or sales page with Leadpages: https://bit.ly/wbwleadpages Holiday Offer Free Download: 30+ ideas for your next holiday free or paid offer. https://bit.ly/holidayofferdownload Constant Contact Holiday Pulse Report Here are some highlights of episode 43. Listen in for the meat and bones of the suggestions and how to address them in your offer. Know your audience: what are they looking for? Are they looking for deals for themselves, as well as shopping for others? Do they value quality and uniqueness over price? Make sure you are familiar with their holiday buying habits before you dive into creating something you think they want. Get your offer in front of your customers asap: Buyers need to see your offer multiple times before they will take action. The online space is crowded and distraction. Give an incentive to taking early action, and get that offer in their feed.Make the sale easy: People are busy. Limit the amount of clicks and work that someone has to do to purchase your offer. Be clear about what your product looks like when it arrives, how long it will take to ship, when do they need to buy to get it in time for Christmas?Compete for value, not price: Add a bonus with a deadline, create a custom product you can’t find on Amazon, bundle offers together, create trial size or small joys packages. Be different. Stand out. Give them a gift they can brag about.– Robin Walker According to the Constant Contact 2020 Consumer Pulse Report, buyers are looking for three things this holiday: They want to shop with small businesses.They want competitive prices and small, fun gifts.They want fast and easy shipping. Listen in for more details on these and how you can meet those needs, even if you are a business of one. (Web users: Scroll to the bottom of the page to listen.) This is a topic we can work through one on one to determine your best strategic offer this holiday. Podcast Club email list members get one 50% off coupon for a coaching session to be used by 12/30/2020. Grab yours here: https://bit.ly/wbwpodcast http://eepurl.com/dHqrMP Other ways to connect: Women’s Business Workshop facebook group: https://www.facebook.com/groups/WomensBusinessWorkshop IMPACT Business Circle (+Mastermind): Forming groups now for next quarter! https://www.womensbusinessworkshop.com/impact/ Set up a strategy session with Robin: https://www.womensbusinessworkshop.com/coaching/ Book Robin to speak to your group or audience: https://www.womensbusinessworkshop.com/media If you loved this episode and are feeling generous, would you mind leaving a review on iTunes or sharing with a business friend? (Select “Ratings and Reviews” and “Write a Review”.) Thank you! The Lakeside Conference is coming up in the new year! Join us for a LIVE virtual conference February 22-23, 2021. Hop on the email list to get notified of Early Bird ticket bonuses! http://eepurl.com/cot291 The post 43: Your Holiday Offer- What Buyers are Looking For in 2020 appeared first on Women's Business Workshop.
In this episode, business coach Robin Walker coaches through the process of combining multiple skill sets and 2 related businesses to form one strategic ideal client, and coordinating perfect offer. This moves on to capturing content buckets from the ideas shared while working through the process. This is episode 3 in a series on ideal client. After the changes that spring 2020 brought to many small businesses, entrepreneurs are wondering how to stand out in their market and attract clients easier and more often. Determining your ideal client can be a balance of what YOU want (when and where you want to work) with the needs of a group of people that you love working with. Impact Business Circle member Jen Feltz generously shares the backend of her business in this coaching session. So many great lessons within this episode to apply to your own business. If you are targeting an ideal client that is overwhelmed, offering a program with too many components and topics will sound like more overwhelm to them. Keep it simple. The goal is to make things easier for them.– Robin Walker Grab your 1:1 coaching session voucher for 50% off of one session by joining the WBW Podcast Club Email List: https://bit.ly/wbwpodcast Find our guest Jen Feltz here: FB business page: https://www.facebook.com/Jen-Feltz-Wellness-115945100277516/ Connect with Robin: Women’s Business Workshop facebook group: https://www.facebook.com/groups/WomensBusinessWorkshop IMPACT Business Circle (+Mastermind): Forming groups now for next quarter! https://www.womensbusinessworkshop.com/impact/ Set up a strategy session with Robin: https://www.womensbusinessworkshop.com/coaching/ Book Robin to speak to your group or audience: https://www.womensbusinessworkshop.com/media If you loved this episode and are feeling generous, would you mind leaving a review on iTunes or sharing with a business friend? (Select “Ratings and Reviews” and “Write a Review”.) Thank you! Mentioned in this episode: The Impact Accountability Group combines strategic planning, goal setting, and the accountability of a small mastermind group to help female business owners meet their bold goals and move their businesses forward. Check out the monthly membership options here. https://www.womensbusinessworkshop.com/impact/ The post 42: Creating the Perfect Offer for Your Ideal Client [Coaching Session] appeared first on Women's Business Workshop.
In this episode, business coach Robin Walker coaches through the process of determining a new ideal client, how to get over the mindset block of imposter syndrome, and brainstorming where to connect with these new clients. This is episode 2 in a series on ideal client. After the changes that spring 2020 brought to many small businesses, entrepreneurs are wondering how to stand out in their market and attract clients easier and more often. Often that can be done by narrowing down your target market. Impact Business Circle member Ashley Perry works through a new ideal client in this on air coaching session and creates a strategy on how to put this in action. People are afraid to niche down, but in reality, it usually makes things easier.– Robin Walker Niching down your target market makes: Creating content easierAttracting clients easierReferrals easierVisibility opportunities easier to find and get booked What is not easier? Taking the leap to niche down further. This is a topic we can work through one on one to determine your dream client. Podcast Club email list members get one 50% off coupon for a coaching session to be used by 12/30/2020. Grab yours here: https://bit.ly/wbwpodcast Set up a coaching call to clarify your ideal target, determine where to best find them, and how to set them on a path to engagement and working together. We are doing this now, so you can get this completed before the holiday promotion season. Find our guest Perry Ashley here: FB business page: https://www.facebook.com/TheOtherSideOfGrayLifeCoach/ Perry’s website: https://www.theothersideofgray.com/ Connect with Robin: Women’s Business Workshop facebook group: https://www.facebook.com/groups/WomensBusinessWorkshop IMPACT Business Circle (+Mastermind): Forming groups now for next quarter! https://www.womensbusinessworkshop.com/impact/ Set up a strategy session with Robin: https://www.womensbusinessworkshop.com/coaching/ Book Robin to speak to your group or audience: https://www.womensbusinessworkshop.com/media If you loved this episode and are feeling generous, would you mind leaving a review on iTunes or sharing with a business friend? (Select “Ratings and Reviews” and “Write a Review”.) Thank you! Mentioned in this episode: The Impact Accountability Group combines strategic planning, goal setting, and the accountability of a small mastermind group to help female business owners meet their bold goals and move their businesses forward. Check out the monthly membership options here. https://www.womensbusinessworkshop.com/impact/ The post 41: Niching Down Your Ideal Client [Coaching Session] appeared first on Women's Business Workshop.
In this episode, business coach Robin Walker discusses why you stand out when you niche down and what to consider when you are updating your ideal client. Too broad? Too narrow? Why not try to sell to more people? Listen in for perspective, examples, and a way to make it all easier. As a business owner or entrepreneur, we often try to please and serve everyone, thinking that it will help make more sales. The irony though, is that not niching down is actually making it harder to book clients. There is a specific type of customer that you work best with. Your skills, experience, and even your personality, make working with this person a perfect fit. The more niched you get, the more customized you can make your customer experience and your content- a more efficient way to attract this specific person. No one else can offer the same experience as you can offer your clients.– Robin Walker Niching down your target market makes: Creating content easierAttracting clients easierReferrals easierVisibility opportunities easier to find and get booked What is not easier? Taking the leap to niche down further. This is a topic we can work through one on one to determine your dream client. Podcast Club email list members get one 50% off coupon for a coaching session to be used by 12/30/2020. Grab yours here: https://bit.ly/wbwpodcast Set up a coaching call to clarify your ideal target, determine where to best find them, and how to set them on a path to engagement and working together. We are doing this now, so you can get this completed before the holiday promotion season. http://eepurl.com/dHqrMP Other ways to connect: Women’s Business Workshop facebook group: https://www.facebook.com/groups/WomensBusinessWorkshop IMPACT Business Circle (+Mastermind): Forming groups now for next quarter! https://www.womensbusinessworkshop.com/impact/ Set up a strategy session with Robin: https://www.womensbusinessworkshop.com/coaching/ Book Robin to speak to your group or audience: https://www.womensbusinessworkshop.com/media If you loved this episode and are feeling generous, would you mind leaving a review on iTunes or sharing with a business friend? (Select “Ratings and Reviews” and “Write a Review”.) Thank you! Mentioned in this episode: The Impact Accountability Group combines strategic planning, goal setting, and the accountability of a small mastermind group to help female business owners meet their bold goals and move their businesses forward. Check out the monthly membership options here. https://www.womensbusinessworkshop.com/impact/ The post 40: Stand Out by Niching Down Your Ideal Client appeared first on Women's Business Workshop.
 Even the most seasoned entrepreneur or the most disciplined person has moments that they don’t feel like doing the task at hand. You are not alone in this, especially if you are juggling new schedules, too many people in your work space, or you are simple exhausted. Last week’s blog post was all about motivation killers- the things that get in your way of working easily and productively. In this episode, Robin Walker, business coach, speaker, and IMPACT Mastermind host, is going to share about how to combat those roadblocks with simple things you can do to boost motivation when you just want to  quit and get back in bed. Keep your ‘shoulds’ out of the motivation conversation. No one has rock solid follow through. We all need support. As a business owner or entrepreneur, we often have too many things on our plate, and too many decisions to make. Sometimes the solution to overwhelm just involves a little action. But how to make that happen? Listen in for 12 simple things that anyone can do to get a jump start on their business activity for the day. Want the list in a printable download? Join our Podcast Club Email List and grab any downloads from future episodes as well. Podcast Club Email Downloads: http://eepurl.com/dHqrMP This month we are focusing on motivation in our facebook group, podcast episodes, and the monthly content for the IMPACT Business Circle. Need some? Check out below! Women’s Business Workshop facebook group: https://www.facebook.com/groups/WomensBusinessWorkshop IMPACT Business Circle (+Mastermind): Forming groups now for next quarter! https://www.womensbusinessworkshop.com/impact/ Set up a strategy session with Robin: https://www.womensbusinessworkshop.com/coaching/ Book Robin to speak to your group or audience: https://www.womensbusinessworkshop.com/media If you loved this episode and are feeling generous, would you mind leaving a review on iTunes or sharing with a business friend? (Select “Ratings and Reviews” and “Write a Review”.) Thank you! Mentioned in this episode: The Impact Accountability Group combines strategic planning, goal setting, and the accountability of a small mastermind group to help female business owners meet their bold goals and move their businesses forward. Check out the monthly membership options here. https://www.womensbusinessworkshop.com/impact/ Dopamine and motivation: How to Increase Dopamine to Skyrocket Your Motivation History of the Wonder Woman power pose: https://www.bustle.com/articles/64462-how-the-wonder-woman-power-pose-might-actually-help-you-get-ahead-at-work Classical Music and concentration: https://www.ncu.edu/blog/can-music-help-you-study-and-focus The post 39: Get to Work: 12 ways to boost motivation appeared first on Women's Business Workshop.
When things are busy, crazy, or unpredictable in life or business, do you resort to winging it? Or when things feel overwhelming or you have too much on your plate, do you end up not doing anything out of decision fatigue? In this episode, Robin Walker, business coach, speaker, and IMPACT Mastermind host gives 3 different planning strategies to use in order to set yourself up for success when you do get time or energy to work. Spending a little time proactively, makes the times you show up more productive. I was feeling like I was always working but never working (at the same time). I set out to do a time audit and see where my time was being spent. Most of us have done this multiple times throughout out business journey. When life circumstances change (aka a global pandemic) it is always good to try one again. When is the last time you took an honest look at where your focus is throughout the day? This audit led me to adjusting how I plan my week. I started scheduling the down time and what specifically I would be working on. It is time to put the mundane, routine, and reoccurring tasks onto your weekly schedule. Don’t assume you will find time to do them. Make them a priority. When you don’t have your usual time or energy to work, you need to be intentional about the time you do sit down and work. You can hear more about pre-planning your week for success in this episode. Let me know what strategy fits you best! This month we are focusing on motivation in our facebook group, podcast episodes, and the monthly content for the IMPACT Business Circle. Need some? Check out below! Women’s Business Workshop facebook group: https://www.facebook.com/groups/WomensBusinessWorkshop Podcast Club Email Downloads: http://eepurl.com/dHqrMP IMPACT Business Circle (+Mastermind): https://www.womensbusinessworkshop.com/impact/ Episode 15: Avoiding Productive Procrastination: https://www.womensbusinessworkshop.com/ep15/ Set up a strategy session with Robin: https://www.womensbusinessworkshop.com/coaching/ Book Robin to speak to your group or audience: https://www.womensbusinessworkshop.com/media If you loved this episode and are feeling generous, would you mind leaving a review on iTunes or sharing with a business friend? (Select “Ratings and Reviews” and “Write a Review”.) Thank you! Mentioned in this episode: The Impact Accountability Group combines strategic planning, goal setting, and the accountability of a small mastermind group to help female business owners meet their bold goals and move their businesses forward. Check out the monthly membership options here. https://www.womensbusinessworkshop.com/impact/ The post 38: Prepare to be Productive When Things Get Crazy appeared first on Women's Business Workshop.
Where are you sending event promoters, podcast hosts, or industry leaders to check out what you offer as an expert guest? Listen in to hear about what you can include on your website Media/ Press page to increase your chance of booking new media opportunities. In this episode, Robin Walker, business coach, speaker, and IMPACT Mastermind host breaks down your media page. Take a look at your press page- what stands out? What would someone’s first impression of you be from seeing above the fold? You may be missing some key components that promoters are looking for. Robin uses her experience as a conference organizer to let you in on some stories and tips from behind the scenes of booking speakers and podcast guests. When creating your media page, shoot for prepared over perfection. This month we are focusing on visibility with a 3 part series on getting more opportunities to be seen as an expert by new audiences. Check out episode 35 here on what might be holding you back from applying for big opportunities. Next in episode 37, I will be sharing some press success stories from members of my Impact mastermind group. Subscribe now if you haven’t so you don’t miss those. Grab the Press/ Media Page Checklist download here. (http://eepurl.com/dHqrMP) By signing up for the Podcast Club email, you get notified when these new episodes come out. You will also receive any new freebie or download we offer on the podcast. Looking to set some time aside to plan? Join us for a free workshop Tuesday, July 21: Get Seen! Creating Your Plan For Increased Visibility Reserve July 21 for a Business Planning and Implementing time to map out your goals and action steps.. There will be guided strategic planning, followed by small group brainstorming, and time to implement some of your ideas. https://womensbusinessworkshop.lpages.co/visibilityworkshop/ If you loved this episode and are feeling generous, would you mind leaving a review on iTunes or sharing with a business friend? (Select “Ratings and Reviews” and “Write a Review”.) Thank you! Mentioned in this episode: The Impact Accountability Group combines strategic planning, goal setting, and the accountability of a small mastermind group to help female business owners meet their bold goals and move their businesses forward. Check out the monthly membership options here. https://www.womensbusinessworkshop.com/impact/ Join our private facebook group! https://www.facebook.com/groups/womensbusinessworkshop.com The post 36: Small Business Media Pages- 6 features to include to get booked. appeared first on Women's Business Workshop.
It is important to get in front of new audiences positioned as an expert, in order to broaden your reach and impact new clients. Robin Walker, business coach, speaker, and IMPACT Mastermind host is talking about why you aren’t getting those media opportunities that you having been hoping for, like podcast interviews, speaking engagements, or featured articles. We all want those impressive logos on our website showing where we have been featured, we want to be a leader in our field, but most importantly, we want the chance to make an impact with new groups of people. Yet many of you don’t pitch for the big opportunities as often as you could. What is holding you back?  ‘I just don’t have the time.’ I don’t know where to start.’ I don’t have the right connections.’ Sound familiar? There may actually be some other reasons too.  While coaching on this issue, I have noticed 4 reasons that business owners aren’t getting the exposure or visibility they are hoping for. This month we are focusing on visibility with a 3 part series on getting more opportunities to be seen as an expert by new audiences. Today we cover what has been holding you back. In episodes 36 & 37 we will cover your website and what small businesses can put in place to be ready for big media opportunities, and I will also be sharing some press success stories from members of my Impact mastermind group. Subscribe now if you haven’t so you don’t miss those. You can also sign up for the Podcast Club email, and get notified when these new episodes come out. You will also receive any new freebie or download we offer on the podcast. Looking to set some time aside to plan? Join us for a free workshop Tuesday, July 21: Get Seen! Creating Your Plan For Increased Visibility Reserve July 21 for a Business Planning and Implementing time to map out your goals and action steps.. There will be guided strategic planning, followed by small group brainstorming, and time to implement some of your ideas. https://womensbusinessworkshop.lpages.co/visibilityworkshop/ If you loved this episode and are feeling generous, would you mind leaving a review on iTunes or sharing with a business friend? (Select “Ratings and Reviews” and “Write a Review”.) Thank you! Mentioned in this episode: The Impact Accountability Group combines strategic planning, goal setting, and the accountability of a small mastermind group to help female business owners meet their bold goals and move their businesses forward. Check out the monthly membership options here. https://www.womensbusinessworkshop.com/impact/ Join our private facebook group! https://www.facebook.com/groups/womensbusinessworkshop.com The post 35: Get More Visibility For Your Business- 4 reasons you aren’t getting the exposure you need to grow. appeared first on Women's Business Workshop.
Robin Walker, business coach, speaker, and IMPACT Mastermind host is giving 4 things to ask yourself when questioning if it is time to adjust your plan. There  are times that we need to change course, niche down, or tweak our strategy. Yes- I said it. Sometimes you need to change your plan, pivot, or niche. The big question is how do you know when to change and when to stay the course? Listen in to episode 34 to hear 4 things to consider if this is the right time and 4 action steps you can take once you decide to change course. Christine Varnum will be joining us later in the episode to give a real world example of pivoting and niching a target market. Christine is a life coach  that works with adults and teens alike to help them gain clarity and confidence and take back control in their life.   If you loved this episode and are feeling generous, would you mind leaving a review on iTunes or sharing with a business friend? (Select “Ratings and Reviews” and “Write a Review”.) Thank you! Mentioned in this episode: The Impact Accountability Group combines strategic planning, goal setting, and the accountability of a small mastermind group to help female business owners meet their bold goals and move their businesses forward. Check out the monthly membership options here. Find Christine: Website: www.comforthealimgma.com Episode 33: The dirty truth about your to-do list: Listen Here Episode 27: Get out of your own way with a mindset shift: Listen Here Join our private facebook group! https://www.facebook.com/groups/womensbusinessworkshop.com Join the Podcast Club email list and get all the new episode freebies and downloads in your inbox! The post 34: How to Know if it is Time to Change Your Plan. appeared first on Women's Business Workshop.
Is your to-do list sabotaging your success? Robin Walker, business coach, speaker, and IMPACT Mastermind host is talking about the dirty truths of your TO-DO List. There are ways your to-do list may actually be slowing you down and causing more overwhelm or lack of action in your business. That’s not what we are shooting for. We are craving focus and productivity and getting to that project finish line.  Your list may be keeping you overwhelmed and encouraging productive procrastination or avoidance. In episode 33, we discuss what you can tweak on your list to create more goal focus and to make the tasks easier to complete. You can also learn an easy 3 step list process that helps you keep your big dreams documented, action steps handy, and a daily list that you will actually complete. You can grab a copy of the blank action step list we use in the IMPACT group by signing up for our podcast email list. You only have to sign up once and you will get the freebies every time a new episode comes out. If you are already on the list, check your inbox and get started on your action steps! You can sign up once and receive any new freebie or download we offer on the podcast. If you loved this episode and are feeling generous, would you mind leaving a review on iTunes or sharing with a business friend? (Select “Ratings and Reviews” and “Write a Review”.) Thank you! Mentioned in this episode: The Impact Accountability Group combines strategic planning, goal setting, and the accountability of a small mastermind group to help female business owners meet their bold goals and move their businesses forward. Check out the monthly membership options here. Episode 15: How to Avoid Productive Procrastination: Listen Here Join our private facebook group! https://www.facebook.com/groups/womensbusinessworkshop.com Social psychologist Roy Baumeister and journalist John Tierney, authors of Willpower: Rediscovering the Greatest Human Strength Consider It Done! Plan Making Can Eliminate the Cognitive Effects of Unfulfilled Goals E. J. Masicampo and Roy F. Baumeister Florida State University  The post 33: The Dirty Truth About Your To-Do List appeared first on Women's Business Workshop.
There are times when we need to rethink how we are serving our clients: redesign our service options and meet people where they are. Right now- people are online. Pretty much exclusively. Because of our unique circumstances in the spring of  2020, they are all in their homes and receiving help and services from online businesses. In this episode, we are going to be talking about how to meet your clients’ needs through a new online offer. Even if you have online offers, it is prudent to take a fresh look at them and see how you can best serve right now. If you don’t have an online offer or are looking to take an in-person business and offer it online, this is a great episode to work through some new ideas. If you aren’t sure where to begin, or want some structured time to work through the steps, join us on a free workshop, Design Your Next Online Offer, on April 14 at 1:00 pm CST.  The workshop includes a free download of 30 different ways to serve your customers online. If you missed the live call, you can still register and get the downloads and the replay. Register for the free workshop here. If you loved this episode and are feeling generous, would you mind leaving a review on iTunes or sharing with a business friend? (Select “Ratings and Reviews” and “Write a Review”.) Thank you! Mentioned in this episode: Join our private facebook group! https://www.facebook.com/groups/womensbusinessworkshop.com The post 31: Your Next Online Offer: 3 steps toward your best way to serve appeared first on Women's Business Workshop.
Things are not business as usual. Now it is more important than ever to be intentional with any work time you can carve out of your day. No random goals this quarter. Let’s be intentional and strategic so we can keep our businesses running and profitable. In Episode 30, we are talking about three things that you should do or consider before setting a quarter two goal for your business. If you don’t usually set a quarterly goal, now is a good time to start. A goal will give you: An intentional directionA next step (Less overwhelm)A path to head down (Less overthinking) Where to start? Here are the cliff notes: Take some time to review your business plan, your calendar, or a yearly goal you set. Are these plans still relevant? Does it still make sense, based on your clients new needs? I am not suggesting to scrap your business plan or make a major pivot. You may just need to adjust your plan just for the time being. Don’t plow forward with plans that may no longer be strategic. How can you best serve your clients right now? Where do they need you most? Is this the best goal for right now? Is your goal the best use of your limited time? Is it what your business needs most right now? Be real with yourself on how much time you can devote to your business. For most of us, it is not the same as Q1. Not only do we have more demands on our time, most of us don’t have the emotional bandwith to hustle and concentrate as we did before. That’s ok. Give yourself grace. Choose a goal that is realistic. You can always complete it and then move on to another goal. Check your foundation or for gaps in your business. If your business has slowed down, or you can’t work the way you once did, use this time to improve your foundational pieces of your business. Many of you winged a certain part of your business, assuming you would get back to it someday. Today may be that day. What system needs fine tuning? What can be automated? Maybe you need to work on some continuing education. These can all be good uses of your time. If you aren’t sure where to begin, I can help. The Quarterly Goal Setting Workshop is being held in the IMPACT Membership Group. You can now register for a base membership of $47/mo and participate in the monthly planning workshops. It is a great time for accountability and staying on task. If you loved this episode and are feeling generous, would you mind leaving a review on iTunes or sharing with a business friend? (Select “Ratings and Reviews” and “Write a Review”.) Thank you! Mentioned in this episode: Join our private facebook group! https://www.facebook.com/groups/womensbusinessworkshop.com The post 30: 3 Things to do Before Setting Your Q2 Business Goal appeared first on Women's Business Workshop.
In this episode we discuss how to attract new clients with your brand messaging and copy on your website and social media channels. How much of your personality should be in your branding?What is the main goal of your copy website and your home page?Is it ok to DIY your branding and website?When do you need to hire this service?What goes into determining the colors for your brand. Lindsey Johnson is an entrepreneur, wordsmith, encourager, Lake Superior girl, and wife & mama of 4. Female business owners hire Lindsey to help them form their foundational marketing messages, amplify their brand voice, and write compelling copy that clearly communicates who they are, who they serve, their offers, values, and the transformation clients receive — so they can be confident that their messaging will do the legwork of attracting and converting their audience into clients for them. Mentioned in this episode: Episode 20: Attracting New Clients Through Public Speaking Episode 21: Attracting New Clients Through In Person Events The Impact Business Circle: Mastermind groups and quarterly business planning: https://www.womensbusinessworkshop.com/impact/ Find Lindsey: Website: https://www.verityandco.com/ Instagram: https://instagram.com/verityandco Join us in our facebook community where you can get support, planning help, and make amazing new connections. Join us here. If you loved this episode and are feeling generous, would you mind leaving a review on iTunes or sharing with a business friend or fellow entrepreneur? (Select “Ratings and Reviews” and “Write a Review”.) Thank you! Join the Podcast Club email list to get all of the new episode freebies and downloads in your inbox! The post 29: Attracting Clients Through Brand Message and Copy With Lindsey Johnson appeared first on Women's Business Workshop.
In Episode 28, I am talking about how bold action can make big movements in your business. If you have big dreams, that requires some big action on your part. Listen in to hear about how to choose which bold actions will set you on the right path, and which are just a diversion from doing the work you need to be doing. What smart bold action is not: making decisions on a whim, being rash, making big moves that won’t lead you to your goals, or closer to your strategic plan’s finish line. Bold moves involve taking uncomfortable steps in your plan, setting limiting beliefs aside, investing, looking higher up on the ‘achievement scale’, or connecting with influencers and people in positions to make a big impact on your business. See below for a list of ways you can take some bold action today. If you loved this episode and are feeling generous, would you mind leaving a review on iTunes or sharing with a business friend? (Select “Ratings and Reviews” and “Write a Review”.) Thank you! Mentioned in this episode: Take a bold move today and register for the Lakeside Conference! We have a welcoming group of driven business owners waiting to meet you. Come and take some bold action in a safe space, surrounded by experts ready to support you. Save $100 by using code: Member100 by February 29, 2020. Join our private facebook group! https://www.facebook.com/groups/womensbusinessworkshop.com The Choice to Show Up by Mark Freier Ways to Take Bold Action in Your Business Today (yes, today) Go to a new networking event- in a new areaGo up and meet the promoter or organizer of an eventMake the call you have been putting offFollow up with interested leadsMake an invitation to work togetherAsk for full priceAsk for the referralApply to speak, submit content, guest blog, podcast guestHit ReplyHit SendHit PublishBook the venueMake an invitationMeet in-personSay no to something that is no longer serving youInvest in coaching, and event, software When you take your bold action, share with us in the facebook group or send me a message. I would love to hear about it. Then give it some time and space to do its thing. Results may come down the line. This may be a stepping stone for another bold action, that will give you a big result. Keep stepping out in faith and dreaming those big dreams. The post 28: Taking Bold Action to Make Movement in Your Business appeared first on Women's Business Workshop.
In this episode we discuss how to shift your mindset when you have a belief that is getting in your way or holding you back in your business. What even is mindset? How to know if you have a mindset issue.What are some of the common mindset limitations female business owners have?How your strengths play into your mindset.How these same strengths can cause a limiting mindset.How we move past a mindset block. Jenni Schubring is a Transformational Life Coach, speaker, and owner of Jenni Schubring LLC. She is a Nexecute licensed life coach which allows her to bring their tools to her clients. Jenni wants everyone to experience the freedom and empowerment that comes with knowing who they are. Along with her 1:1 clients, she has had the opportunity to speak at conferences, women’s retreats, and trainings. In these spaces she discusses clarity, purpose, and action. Mentioned in this episode: Join us next year at the Lakeside Conference! Your Action Step: Write down 1-3 specific challenges you are currently having; whether business or personal. Clifton Strength Finder: Take your assessment here Find Jenni: Website: jennischubring.com Facbook page: https://Facebook.com/inwhoyouare Facebook group: Facebook.com/groups/embracingyourstory Join us in our facebook community where you can get support, planning help, and make amazing new connections. Join us here. If you loved this episode and are feeling generous, would you mind leaving a review on iTunes or sharing with a business friend or fellow entrepreneur? (Select “Ratings and Reviews” and “Write a Review”.) Thank you! Join the Podcast Club email list and get the newest podcast freebies and downloads in your inbox! The post 27: Get out of Your Own Way With a Mindset Shift: with Jenni Schubring appeared first on Women's Business Workshop.
To celebrate the one year anniversary of the Women’s Business Workshop Podcast, we are going behind the scenes of our annual two day conference. The Lakeside Conference will be celebrating it’s fourth year in March of 2020. Each year, the event takes on a little different personality as it brings on new speakers and new topics. In this episode we discuss: Why did I decide to host a large event for my business?How did I know when it was the right time?How does a promoter choose topics and speakers for an event like this?What are some things that you don’t expect to happen? If you are contemplating hosting an event in the near future for your business, take a listen and see what you can learn from our experience. Join us this year! Each speaker at the 2020 conference has shared their expertise on an episode of the Women’s Business Workshop Podcast over the last year. See all of the previous episodes here, or on your favorite podcast player, and get caught up. The post 26: Behind the Scenes of the Lakeside Conference Anniversary Episode appeared first on Women's Business Workshop.
[Series Two: Lakeside Conference Speakers] In Episode 25, hear from Sue Monhait of Gift Biz Unwrapped, as we talk about product based businesses, trends toward in-person sales and marketing, and how to help your business stand out. Listen in to hear tips on selling at craft fairs and live events. What can you do to make more sales and attract more people to your booth? What can you learn from selling in fairs and expos? We also talk about how any business can stand out in a saturated market or crowded marketplace. Sue Monhait is a business owner, podcast host, speaker, educator and best-selling author for the community she’s lovingly named, “Gifters-Bakers-Crafters-Makers” – people who create beautiful and/or delicious products that they want to share with the world. Sue owns two businesses serving this audience. The Ribbon Print Company offers custom ribbon printing systems creating the ability to produce on-site personalization and branding of products. Gift Biz Unwrapped provides free and paid business development and growth direction through a weekly podcast and her signature program, Makers MBA. Sue will be speaking at the 2020 Lakeside Conference and leading the breakout session, ‘How to Stand Out in Your Market and Attract Sales’. Upgrade to a VIP ticket and get the opportunity to have a 1:1 consultation with Sue. Join us in our facebook community where you can get support, planning help, and make amazing new connections. Join us here. If you loved this episode and are feeling generous, would you mind leaving a review on iTunes or sharing with a business friend or fellow entrepreneur? (Select “Ratings and Reviews” and “Write a Review”.) Thank you! Mentioned in this episode: The 2020 Lakeside Conference in SE Wisconsin March 9-10. https://www.womensbusinessworkshop.com/2020lakesideconference Your Action Step: Be Yourself and show yourself to the world. Adjust your About Me page (why you started your business, why you have the passion you do), and show more of your personal side on social media. Find Sue here: Facebook: Facebook.com/groups/GiftBizBreezeWebsite: GiftBizUnwrapped.com The post 25: Product Business: Stand Out and Attract Sales with Sue Monhait appeared first on Women's Business Workshop.
[Series Two: Lakeside Conference Speakers] In Episode 24, hear from Esther Littlefield of Morningstar Media Services, as we talk about using strategy and systems to host a successful podcast. How can you save time creating each episode, while still providing an excellent show for your listeners? What step is the most commonly overlooked piece in the podcasting puzzle? Esther Littlefield is the founder and CEO of Morningstar Media Services. She helps business owners launch and manage their podcasts so that they can focus on what they love. In addition, Esther is a writer at EstherLittlefield.com and host of the Christian Woman Leadership Podcast. Never satisfied to do just ONE thing, she stays busy as a pastor’s wife, mom of one, and multi-passionate entrepreneur. Esther will be speaking at the 2020 Lakeside Conference and leading the Podcasting breakout session. Upgrade to a VIP ticket and get the opportunity to have a 1:1 consultation with Esther. Join us in our facebook community where you can get support, planning help, and make amazing new connections. Join us here. If you loved this episode and are feeling generous, would you mind leaving a review on iTunes or sharing with a business friend or fellow entrepreneur? (Select “Ratings and Reviews” and “Write a Review”.) Thank you! Mentioned in this episode: The 2020 Lakeside Conference in SE Wisconsin March 9-10. https://www.womensbusinessworkshop.com/2020lakesideconference Your Action Step: Identify the goal and purpose of your podcast, whether it is new, or has been running for a year or two. Grab Esther’s free podcast workflow checklist at: https://morningstarmediaservices.com/podcastworkflow Find Esther here: Facebook: https://www.facebook.com/morningstarmediaservicesWebsite: https://morningstarmediaservices.com The post 24: Strategy and Systems for a Successful Podcast With Esther Littlefield appeared first on Women's Business Workshop.
In Episode 23, I am talking about that goal you are contemplating for 2020. Is it strategic? Is it what your business really needs right now? Do you know how you are going to achieve it? Listen in to hear the first 3 steps of my goal setting framework, that can help you set a better new year’s goal, and what you may have been doing wrong in the past to prevent yourself from achieving your goals. This year, make your goal stick and plan intentional activity that will help you get to the finish line. It takes more than will and a pretty inspirational graphic. Grab a notebook and join me as we walk through strategically planning your business goals for 2020. If you tend to plan better with strategic guidance and coaching, follow along worksheets, and the opportunity to share ideas with a group, register for the PLAN YOUR YEAR group intensive this January. Save on registration and only pay $79 when you use code: Podcast2020  (expires 1/3/20). https://womensbusinessworkshop.lpages.co/holiday-special-plan-your-year/ If you loved this episode and are feeling generous, would you mind leaving a review on iTunes or sharing with a business friend? (Select “Ratings and Reviews” and “Write a Review”.) Thank you! Mentioned in this episode: Stay accountable this year with the IMPACT Membership Circle. In this supportive and knowledgeable group of business women, we do goal setting training each quarter, meet with a small group twice a month, and monthly co-working calls to keep you focused. The priceless camaraderie and professional masterminding is hard to find. Join us! https://womensbusinessworkshop.lpages.co/impact/ Join us for the accountability that will get you to the next level. Find Robin: https://www.facebook.com/groups/womensbusinessworkshop.com The post 23: 2020 Goal Setting: How to set a better goal and achieve it faster. appeared first on Women's Business Workshop.
Robin Walker, business coach and speakers for female business owners, talks with Abby Herman of Write Solutions as we talk about creating content that converts in episode 22. Mistakes business owners are making with their content.How content has changed online and for in person businesses.How far out should you plan your content.Do you change your content across platforms? Abby Herman is a content strategist and consultant for service-based business owners who want to gain visibility for their businesses with personalized content strategies and implementation. She specializes in idea generation and content strategy and delivery so her clients can keep on doing what they love in their businesses, making the marketing piece feel easy. She also creates courses to help newer business owners DIY their content marketing, because she knows from experience that there’s nothing more frustrating than not knowing where to start. Join us in our facebook community where you can get support, planning help, and make amazing new connections. Join us here. If you loved this episode and are feeling generous, would you mind leaving a review on iTunes or sharing with a business friend or fellow entrepreneur? (Select “Ratings and Reviews” and “Write a Review”.) Thank you! Mentioned in this episode: Your Action Step: Strategically survey your audience. Find out what they want. Choose a handful of ideal clients to survey and ask them a few quick and easy questions to answer. Audience Survey Free Download: https://abbymherman.com/audience-survey/   Hear Robin on Abby’s podcast, Stories in Small Business episode 18. Find Abby here: IG: https://Www.instagram.com/abbymhermanWebsite: https://www.abbymherman.com Join the Podcast Club email list to get all the new episode freebies and downloads in your inbox! The post 22: Creating Strategic Content That Converts with Abby Herman appeared first on Women's Business Workshop.
[Series Two: Lakeside Conference Speakers] In Episode 21, hear from Jenna Redfield of Twin Cities Collective, and learn more about how female entrepreneurs and small business owners can attract new clients in their local community through networking groups, events, and even through online platforms. We also discuss if online businesses should network locally and how it can help build your business. Jenna Redfield is the founder of Twin Cities Collective, a Minnesota based community that hosts events & workshops as well as a podcast, blog & youtube channel. She’s a marketing coach, social media strategist, and recognized speaker having spoken at Twin Cities Startup Week, Twin Cities Live, Podcast Du Nord & many other events. Jenna has built an impressive local community and is the perfect person to talk to us about how to connect in your community, attract your tribe, and find new clients locally. Jenna will be speaking on the Attract More Clients expert panel at the 2020 Lakeside Conference. Upgrade to a VIP ticket and get the opportunity to have a 1:1 consultation with Jenna. Join us in our facebook community where you can get support, planning help, and make amazing new connections. Join us here. If you loved this episode and are feeling generous, would you mind leaving a review on iTunes or sharing with a business friend or fellow entrepreneur? (Select “Ratings and Reviews” and “Write a Review”.) Thank you! Mentioned in this episode: The 2020 Lakeside Conference in SE Wisconsin March 9-10. https://www.womensbusinessworkshop.com/2020lakesideconference Your Action Step: Search local keywords and hashtags on LinkedIn or Instagram to find local people and events. Take the next step and meet in person. Find Jenna here: IG: https://Www.instagram.com/jennaredfieldLinkedIn: Www.linkedin.com/in/jennaredfieldWebsite: https://Www.twincitiescollective.com Also mentioned: Building A Story Brand by Donald Miller Online groups turned in-person: LinkedIn Locals and Tuesdays Together (through the Rising Tide Society). The post 21: Attracting New Clients in Your Local Community with Jenna Redfield appeared first on Women's Business Workshop.
[Series Two: Lakeside Conference Speakers] In Episode 20, hear from Carrie Sharpe of He Says, She Says, and learn more about attracting new clients through speaking from stage, at networking events, and by guesting on podcasts. We also discuss the biggest mistake people make when speaking for their business, and what promoters look for when choosing speakers for their events. Carrie Sharpe is a Communication Consultant, Speaker, and Co-Owner of He says, She says. She is also Co-Host of the Speaking with Ryan & Carrie Sharpe podcast.Carrie earned her degree in Political Science and Psychology from Lake Superior State University. A highly sought-after international speaker, Carrie develops courses and coaches clients in communication and public speaking skills.  Carrie will be speaking on the Attract More Clients expert panel at the 2020 Lakeside Conference. Upgrade to a VIP ticket and get the opportunity to have a 1:1 consultation with Carrie and craft a strategic and memorable elevator speech. Join us in our facebook community where you can get support, planning help, and make amazing new connections. Join us here. If you loved this episode and are feeling generous, would you mind leaving a review on iTunes or sharing with a business friend? (Select “Ratings and Reviews” and “Write a Review”.) Thank you! Mentioned in this episode: The 2020 Lakeside Conference in SE Wisconsin March 9-10. https://www.womensbusinessworkshop.com/2020lakesideconference Your Action Step: One action step you can take is to research speaking formats to determine which one is best for you. Find Carrie here: FB: https://www.facebook.com/ryancarriesharpeWebsite: https://www.ryancarriesharpe.com Also mentioned: Nikki Rausch of Sales Maven. Save monthly on the Sales Maven Society using code: robin The post 20: Attracting New Clients Through Public Speaking With Carrie Sharpe appeared first on Women's Business Workshop.
In Episode 19, I am talking about taking time off in your business for the holidays. There are many things that you can prep ahead of time to have your business automated and running smoothly while you take days off to shop with your mom, go to your child’s school program without checking your phone, or simply spend time uninterrupted with your loved ones. Listen in to hear the 3 areas to focus on when prepping your business, and the individual steps you can take now, so you can have more joy later. Follow along with the digital, editable checklist with all the steps (and more) talked about in this episode. It includes a bonus of 3 additional downloads. Holiday Themes, Topics, and Post Ideas (over 60!)30 Promotional Ideas For Your Business45 Places to Share Your Promotion Grab your checklist and the bonus downloads here. https://www.womensbusinessworkshop.com/product/holidaychecklist/ If you loved this episode and are feeling generous, would you mind leaving a review on iTunes or sharing with a business friend? (Select “Ratings and Reviews” and “Write a Review”.) Thank you! Find Robin: https://www.facebook.com/groups/womensbusinessworkshop.com Stay accountable with the IMPACT Membership Circle. In this supportive and knowledgeable group of business women, we do goal setting training and monthly co-working calls to keep you focused. The priceless camaraderie and professional masterminding is hard to find. Join us! https://womensbusinessworkshop.lpages.co/impact/ Join us for the accountability that will get you to the next level. The post 19: Prepping Your Business For the Holidays appeared first on Women's Business Workshop.
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Podcast Details

Created by
Robin Walker
Podcast Status
Active
Started
Nov 30th, 2020
Latest Episode
Nov 30th, 2020
Release Period
Weekly
Episodes
44
Avg. Episode Length
26 minutes
Explicit
No
Language
English

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